Bridging Silicon Valley and Construction Sites - The Balance of Innovation and Tradition In Construction - Scott Ellison
"Go slow to go fast" - The counterintuitive advice for startups in construction tech
In this episode, we had Scott Ellison share insights on the future of construction technology. We learned about balancing disruption with respect in an age-old industry, the importance of problem-led growth, and why the "jockey" matters more than the "horse" in early-stage investing.
Tune in to find out about:
✅ The "respect to disrupt ratio" in construction innovation
✅ Adapting product-led growth for the built world
✅ Evolving talent attraction in construction
✅ The power of the "empathy muscle" for entrepreneurs
Listen on Spotify to gain a fresh perspective on navigating the exciting world of construction tech startups.
Note: This is a re-release of an episode originally published in 2023
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This episode is brought to you by Shft—helping contractors like you leverage BIM to secure a leading position in the race towards construction’s digital future.
Visit: https://maketheshft.digital
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BuildVision is a procurement network for the $5T commercial construction market. We are transforming the commercial construction supply chain by bringing contractors, manufacturers, and project stakeholders onto a single software platform—revolutionizing how every component is sourced, purchased, and financed.
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Bricks & Bytes
Trayd's Mission to Simplify Construction Payroll
"The secret to raising $4.5M for a construction tech startup? 149 'nos' and 1 'yes' from YC."
In today's episode of Bricks & Bytes, we had Anna Berger, founder of Trayd - a construction payroll and compliance platform built specifically for specialty contractors. From failing at video dating apps to revolutionizing construction back offices, Anna's journey is a masterclass in persistence and problem-solving.
Tune in to learn about:
✅ How working in her dad's construction office led to discovering a massive market opportunity
✅ Why Trayd focuses on specialty contractors instead of general contractors
✅ The power of Trayd shows in B2B sales (and why cold calling doesn't work)
✅ Building an effective founding team: why having a technical co-founder matters
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Chapters
03:43 Introduction and Background
06:34 The Journey of Curtin: A Video Dating App
09:41 Transition to Construction: Insights from Family Business
12:48 Building Trade: The All-in-One Solution for Construction
15:43 Understanding Payroll Complexity in Construction
18:43 The Importance of Scheduling and Labor Tracking
21:49 Customer Focus: Targeting Specialty Contractors
24:44 Product Discovery: Listening to Customer Needs
27:42 Market Landscape and Competition
30:49 Fundraising Journey and Challenges
33:45 Lessons Learned and Future Outlook
37:17 The Evolution of Trade's Focus
38:59 Experiences with Y Combinator
39:51 The Importance of Strategic Investors
43:31 Navigating the Construction Industry's Challenges
44:52 Hiring for a Growing Team
46:04 The Value of In-Person Collaboration
47:14 Product Development Insights
48:53 Effective Customer Engagement Strategies
51:45 Building Emotional Connections in Sales
53:07 Understanding the Buyer Persona
53:59 Evaluating Cost Savings for CFOs
56:00 Exploring Growth Tactics Beyond Trade Shows
57:38 The Role of Content in Marketing
58:02 Addressing Skepticism in Sales
01:00:17 The Importance of User Experience
01:03:20 The Value of Community Among Founders
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Bricks & Bytes
Go To Market Strategies & Investing In Construction Tech | Lisa Diaz (Ex-Goldman Sachs Managing Director)
How do you find the most promising startups in construction tech?
Join us for a breathtaking episode as we sit down with Wall Street mastermind Lisa Giuffra Diaz - Founder of Turf Advisory. She bought her first stocks when she was just 14 - and when she missed her train at Grand Central, she found her millions.
Listen to this ex-Goldman Sachs powerhouse, as she reveals the roadmap to construction’s investment-oasis. From Wall Street boardrooms to construction sites, Lisa shares her path to identifying construction-tech winners – and separating wheat from the chaff. Find out how she targets the most promising ventures, tackles industry challenges, and learns from her missteps.
This is a bookmark episode for all tech startups, VCs, and business owners in the construction world.
Key Takeaways:
The Founder Filter: Understand Lisa's rigorous vetting process, highlighting how to spot founders with the resilience and vision to succeed
Pain Point Power (Attention startups and VCs): Discover the importance of identifying and solving genuine issues construction workers face as the cornerstone of successful investment
Building Beyond Borders: Get the inside track on Lisa's international expansion and how she conquered the shift to construction
The Margin Mission: Why thin margins are a construction epidemic, and how Lisa's focus on efficiency is turning the tide
The Rise of MWBEs: Explore how platforms like Tough Leaf empower minority and women-owned businesses in construction, and why investors are taking note
Financial Grit: Learn why investors demand strong financial discipline and a clear path to profitability in today's economic climate
Lessons from Failure: Gain insights from investment missteps and learn the importance of prudence when backing construction tech startups
And much more.
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This episode is brought to you by Shft—helping contractors like you leverage BIM to secure a leading position in the race towards construction’s digital future.
Visit: https://maketheshft.digital
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BuildVision is a procurement network for the $5T commercial construction market. We are transforming the commercial construction supply chain by bringing contractors, manufacturers, and project stakeholders onto a single software platform—revolutionizing how every component is sourced, purchased, and financed.
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Timestamps:
(00:00:00-00:02:44) Intro
(00:02:37-00:12:30) Why Lisa Choose Construction
(00:12:30-00:19:00) What Makes Construction Different From Other Sectors
(00:19:00-00:21:15) How To Recognize A Bad Investment
(00:21:15-00:24:07) About Turf Advisory
(00:24:07-00:34:58) Tips To Improve Annual Recurring Revenue
(00:34:58-00:40:31) Impact Of Business Cycles For Startups
(00:40:31-00:45:10) Worst Investment Decision Made By Lisa
(00:45:10-00:47:18) How To Prevent Misallocation Of Funds
(00:47:18-01:07:05) Process To Follow While Onboarding People
(01:07:05-01:11:10) Importance of Communication For Introvert Engineers
(01:11:10-01:22:56) Quick QnA With Lisa
(01:22:56-01:24:23) Outro
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Bricks & Bytes
Sold For $275M - Dustin DeVan’s Construction Tech Journey
Note: This is a Re-Release of an episode that was originally released on Groundbreakers.
"I raised $250,000 pitching random people in coffee shops." - Dustin DeVan's unconventional approach to startup funding
In this episode, we had Dustin DeVan, founder of Building Connected and Ediphi, sharing his journey from selling a company for $275 million to starting anew in the construction tech space.
Tune in to find out about:
✅ The power of cold emails in securing VC meetings
✅ Why San Francisco's startup ecosystem is no longer what it used to be
✅ How to build a successful construction tech startup in today's market
✅ The challenges of innovating within large, established companies
Listen now on Spotify to hear Dustin's insights on fundraising, scaling startups, and the future of construction technology. A must-listen for founders, investors, and anyone interested in the evolving landscape of construction tech.
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AEC's Craziest Acquisition Ever? Landing Page 101, UK Construction Doomed, Robotics to win 2026
Is the $390M AECOM-Consigli Deal Actually Worth It? (And Why Everyone Has an Opinion)In this episode of Bricks, Bucks & Bytes, Owen, Martin, and Dustin dive into the construction tech industry's hottest acquisition while unpacking what it means for the future of AEC software.Key topics discussed:The AECOM acquisition of Norwegian AI startup Consigli for $390M and whether the valuation is justifiedEngineering consultancies buying software startups: smart strategy or risky bet?Dustin's firsthand experience with acquisitions and what actually happens post-dealThe hidden challenges of integrating AI software into traditional construction firmsOut-of-the-box LLMs vs. custom-built AI: which wins for construction takeoffs?Announcing the AEC Prediction Market closed beta (launching December 8th)"The level of precision that these models are gonna reach is gonna far exceed even what you would do on your own at some point. And it's very, very close anyway." – Dustin DeVanPlus: Why Owen's satirical LinkedIn post about the deal went viral, Dustin's impressive turkey trot performance, and the upcoming debate between Luigi and Powers on whether general AI models can truly replace specialized construction tools.Our SponsorsAphex is the multiplayer planning platform where construction teams plan together, stay aligned, and deliver projects faster – check out aphex.coArchdesk - “The #1 Construction Management Software for Growing Companies - Manage your projects from Tender to Handover” check archdesk.comBuildVision - streamlining the construction supply chain with a unified platform - www.buildvision.ioChapters00:00 Intro01:24 Introduction to Live Streaming Challenges 07:24 Discussion on AECOM's Acquisition of Consigli 19:19 The King Making Strategy in VC Investments 24:22 Funding Strategies in Competitive Markets 26:26 The Challenges of Venture Capital 29:19 Navigating Market Pressures and Investment Timing 31:40 UK Construction Market Trends 34:19 US Construction Landscape and Economic Outlook 36:10 Innovations in Construction Technology 38:07 The Future of Robotics in Construction 41:10 Landing Page Strategies for Startups 50:48 The Importance of Visuals in Product Presentation 53:14 Building Trust Through Social Proof 53:56 Effective Website Design Principles 55:51 The Role of Terminology in Industry Credibility 59:07 Innovative Approaches to AI in Construction 01:02:53 The Upcoming LLM Debate01:09:20 Launching the AEC Prediction Market
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Bricks, Buck$ And Bytes
Bobyard's $35M AI Claims, Oracle's $523B Backlog, Larry Ellison's Debt Mastery, Parallax Worlds $4.9M Robot Testing, ChatGPT vs Construction Reality
Can You Really Bid a Construction Project in Minutes? One Founder Says Yes, a Contractor Says It's "Completely Inaccurate"In this episode of Bricks, Bucks & Bytes, Martin, Patric, and Dustin tear into the latest construction tech funding news, Oracle's jaw-dropping earnings, and set up what might be the most heated debate in AEC tech this year.What's covered:Bobyard's $35M Series A for AI-powered takeoffs—and why Dustin thinks their marketing claims miss the mark on how pre-construction actually worksOracle's $523 billion revenue backlog (yes, that's more than the GDP of Norway, Austria, and Vietnam combined)How Larry Ellison became the master of debt financing and why the AI bubble might not be bursting yetTanmay Agarwal from Parallax Worlds joins to explain their $4.9M raise and how they stress-test robots in hyper-realistic digital twins before they hit factory floorsThe battle lines drawn: Mike Powers and Luigi La Corte face off in a heated teaser for Tuesday's debate on whether ChatGPT and Gemini have actually "solved" construction estimatingThe quote:"Estimating, quantity takeoff is not the most time consuming aspect of pre-construction. For any person that's ever been a part of pre-construction, that spans years. You do not spend years doing quantity takeoff." — DustinPlus, next week is the final episode of 2025—and there might be costumes involved.Our Sponsor: Archdesk - “The #1 Construction Management Software for Growing Companies - Manage your projects from Tender to Handover” check archdesk.comBuildVision - streamlining the construction supply chain with a unified platform - www.buildvision.ioAphex is the multiplayer planning platform where construction teams plan together, stay aligned, and deliver projects faster – check out aphex.coChapters00:00 Intro01:31 Introduction and Overview of Topics 04:24 Bobyard's Series A Funding and Impact on Construction 07:18 Debate on Trade-Specific Models vs. General Models 10:21 Challenges in Construction Estimation 13:22 The Role of Pricing in Construction Estimation 16:08 Oracle's Financial Performance and Its Implications 19:03 Future of AI in Construction 31:44 The Role of AI in Financial Models 32:41 Data Centers and the Future of AI 33:53 Understanding Oracle's Business Model 35:22 Debt Financing and Its Implications 37:19 Market Dynamics in Dubai's Real Estate 39:58 The German Economy and Construction Trends 41:19 Current State of the US Construction Market 49:33 Advancements in Robotics and AI Testing 1:00:33 Intersection of Hardware and Software in Robotics 1:01:15 Construction Robotics and Digital Twins 1:02:37 The Value of Simulation in Construction Tech 1:03:31 Data Integration from On-Site Solutions 1:04:10 Closing Thoughts and Future Directions 1:07:39 Debate on AI in Construction 1:12:24 Open Source and Benchmarking in Construction Tech
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Bricks, Buck$ And Bytes
nPlan Raises £11.9M Series B, AI Agents Lack Evals Crisis, WhatsApp Dominates 90% Site Communication
"Most AI Agents Will Die" - Why This CTO Is Terrified About What's Coming
In this episode of Bricks, Bucks & Bytes, hosts Owen Drury, Martin, and Patric Hellermann sit down with some of construction tech's boldest builders who aren't holding back. Fresh off massive funding rounds and hard-won lessons, they reveal what's really happening behind the hype.
What we cover: - nPlan's £11.9M Series B - Alan Mosca (CTO) explains why they accidentally solved molecule generation while building scheduling AI- Factors' $56M raise - How they're financing $250-300M of construction work annually (and the "trick" banks don't want you to know)- The AI agent apocalypse - Why lack of evaluation frameworks will "kill off most agents"- WhatsApp is eating construction tech - 90% of site communication happens here, and smart founders are finally paying attention- Smart glasses revolution - Why this could be as transformative as mobile phones on construction sites- AI consultancies without humans - The controversial future of PM firms charging on outcomes, not hours- Why one founder stopped fundraising - "Customer money is the best capital" and why raising is a "massive distraction"- 5 accelerators, 5 lessons - Prakash Senghani (Navatech) on contradictory advice and what actually works in the Middle East- Regional pricing secrets - Why per-user pricing fails in the UAE and what to do instead
Key Quote:"I think we're getting to a stage where AI is going to become like the internet, right? You don't tell people that my app runs on the internet. That's obvious. You're going to get to a stage where your app has AI. Yeah, that's obvious, right? What are you doing with it? What's the outcome?" - Prakash Senghani
Featuring: Alan Mosca (nPlan CTO), Nitin Bhandari (Planera), and Prakash Senghani (Navatech)
🎧 Listen to the Podcast: https://open.spotify.com/show/3P7JkiN9X3N4Kh6jlDsOgi?si=91JP5nxvQbKStkp8AQdAOg 📩 Subscribe to the Bricks & Bytes Newsletter: https://bricks-bytes.beehiiv.com/🌐 Visit our website: http://bricks-bytes.com/
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Sponsors:BuildVision - streamlining the construction supply chain with a unified platform - www.buildvision.ioArchdesk - “The #1 Construction Management Software for Growing Companies - Manage your projects from Tender to Handover” check archdesk.com
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Chapters00:00 Intro02:12 Introduction and Guest Introduction04:61 Funding News and Company Growth08:03 Technological Innovations in Scheduling10:40 Generative Models and Unexpected Discoveries13:31 Developing Custom Models for Specific Tasks16:24 The Importance of Data and Research19:08 Convergence of Machine Learning Techniques22:13 AI Skepticism and Misuse24:52 The Future of AI in Construction Tech28:08 Collaborative Scheduling and User Experience30:57 Evaluating AI Performance33:36 Insights from Nitin on Data Center Construction36:32 Planera's Unique Approach to Scheduling39:28 The Role of AI in Scheduling42:20 Lessons from Past Collaborative Tools45:18 The Future of Scheduling Technology46:33 Introduction and Context Setting47:25 Navigating Growing Pains in Business48:17 The Role of AI in Business Operations49:44 Understanding the Product and Its Impact51:14 Practical Applications of AI in Safety54:45 Target Customers and Market Strategy55:48 Shifting Gears: The Future of Construction Tech1:00:17 The Evolution of Software and Company Structures1:04:09 Current Business Climate in the Region1:06:13 The Rise of Construction Tech Startups1:10:05 Experiences with Accelerators1:15:39 Pricing Strategies for Startups1:18:41 Conclusion and Future Outlook
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Bricks, Buck$ And Bytes
Procore’s AI Bomb, Should VCs Pick Ideas, Revolutionary Site Layout Tool
Last week at Groundbreak, Procore launched Helix AI Agents claiming to make startups like Trunk Tools and Datagrid "obsolete overnight."In this episode of Bricks, Bucks & Bytes, we invited Datagrid's CEO Tiago to respond (spoiler: he ghosted us... draw your own conclusions 👀)Owen, Martin, Dustin, and Patric also dives into one of the most controversial questions in startup investing: Should founders ask VCs for business ideas?In this episode:Why asking investors for startup ideas means you're already losingThe real reason big corporations can never innovate from withinWhere the truth about building outlier businesses actually liesWhy construction tech is heating up right now (and nobody knows what's coming)The Procore AI agent announcement that's shaking up the industryHow to find insights that actually matter (hint: it's not from VCs)The Brutal Reality: "If a VC had such a unique insight on that business, it would almost be a compelling enough reason to leave their job to pursue it because those things are so special and so rare"The construction tech arena is heating up. Big announcements. Bold claims. But who's actually solving real problems?If you're building in construction tech, this episode reveals the playbook no one's talking about.Watch the full breakdown before everyone else figures it out.
Chapters00:00 Intro01:32 Introduction to Business Ideas and AI Agents04:21 The Role of Investors in Business Ideation07:26 The Nature of Outlier Businesses10:05 The Limitations of VC Insights13:01 The Impact of New Browsers on Market Dynamics15:54 Procore's AI Agent Announcement and Industry Reactions18:51 Comparing Procore with Competitors28:01 Procore's Evolving Submittal Process29:04 Market Dominance and Industry Assumptions29:45 AI's Role in Construction Tech30:59 Data Activation Challenges32:10 The Importance of Data Connectivity33:54 Market Power and Vendor Lock-in34:23 Assumptions in the Construction Tech Landscape35:34 Tracy's Insights on Startup Strategies36:44 Defensibility in Construction Tech38:28 Collaboration and Network Effects39:20 Introduction to Mechasys40:07 Innovative Layout Solutions42:29 As-Built Documentation and Modifications44:29 Comparing Layout Solutions46:15 Hardware Development and Manufacturing49:20 Accuracy and Cost Competitiveness51:39 Understanding BOM Costs in Manufacturing54:32 Product Versatility and Customer Needs55:23 Innovations in Construction Management Software01:00:06 Challenges Faced by Residential Contractors01:04:21 The Importance of Estimating in Construction01:08:04 Navigating the Competitive Landscape of Construction Tech