#033 - Scott Ellison - 'Go to market' in the construction tech
Excited to share this brilliant and latest episode of the Bricks and Bytes Podcast, where we take a deep dive into the world of construction, technology, and business.
In this episode, Scott Ellison, a strategy consultant, talks about his personal connection to the construction industry and his journey to becoming an advisor and investor in tech companies. Here are some of the highlights:
⁃ How Scott's personal connection to the construction industry started with his uncles, who were general contractors, and his job working in a hardware store.
⁃ The impact of the ubiquity of smartphones, cloud, and SaaS on the construction industry and how it has led to a slower but steady shift towards digitisation.
⁃ The importance of software infrastructure in construction tech and how it needs to be laid down first before we can fully appreciate the benefits of new ways of capturing information.
⁃ Go-to-market strategies, such as product-led growth that have created value in certain sector.
Tune in to the episode to learn more about Scott's insights and his thoughts on the future of the construction industry!
If you’re enjoying our podcast, please leave us a review! This helps us get more amazing guests to give you guys the best and most informative content on technology in the built world.
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Scott Ellison - Investor | Advisor | Judge | Mentor
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Today's Sponsor: beta - Construction and technology network platform - connecting the tech industry with traditional partners.
Chek: www.the-beta.com
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Timestamps:
00:00:00 --> 00:01:05 - Intro
00:01:05 --> 00:01:45 - Sponsor
00:01:45 --> 00:03:33 - Scott's background and personal connection to the construction industry
00:03:33 --> 00:04:26 - The impact of technology on the construction industry
00:04:26 --> 0006:38 - The importance of software infrastructure in construction tech
00:06:38 --> 00:08:12 - The challenge of data islands and pockets in the construction industry
00:08:12 --> 00:10:40 - Go-to-market strategies in built tech, and how it can make or break a startup
00:10:40 --> 00:13:06 - Table stakes in the game of building a successful startup
00:13:06 --> 00:14:35 - Playbook in construction tech
00:14:35 --> 00:20:30 - Introduction to the concept of Product-Led Growth (PLG)
00:20:30 --> 00:24:25 - The unique dynamics of construction industry
00:24:25 --> 00:26:04 - The concept of respect to disrupt ratio
00:26:04 --> 00:27:17 - Setting up a strategy for a startup
00:27:17 --> 00:32:35 - The challenges faced by people from outside and inside the industry when introducing change
00:32:35 --> 00:34:52 - Key metrics in early-stage investing
00:34:52 --> 00:37:41 - Individual (jockey) over the idea (horse) in early-stage investing
00:37:41 --> 00:39:15 - Exciting ideas and technologies in construction tech
00:39:15 --> 00:41:02 - Scott's advice to companies in the construction tech on hiring, firing, marketing and finance
00:41:02 --> 00:42:25 - The student debt crisis in the US and how it impacts the construction industry's ability to attract top talent
00:42:25 --> 00:44:43 - Robotics and technology changing the construction industry workforce
00:44:52 --> 00:46:36 - Thoughts on hot trends in construction industry
00:46:36 --> 00:48:55 - Scott's passions
00:48:55 --> 00:49:37 - Top skill for entrepreneurs
00:49:37 --> 00:50:10 - More information about Scott
00:50:10 --> 00:50:28 - Outro
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Bricks & Bytes
#015 - George Dobbins - Building the Best Leadership Teams & BETA
How do you build the most effective c-suite and executive leadership team?
Today, we speak with @George Dobbins, Co-Founder of @Beaumont Bailey and Mentor at @Pi Labs.
Listen in to hear George's advice on:
Building effective leadership teams
Key mistakes when starting up and building your c-suite
George's relationship with an ex Dragon (from Dragon's Den)
Recommendations on the best restaurants in the UK
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In releasing this podcast, we are also delighted to announce our partnership with @beta.
BETA is the UK’s leading build environment & technology networking platform. Their main aim is to connect traditional industry with technology partners as well as connecting construction & proptech companies with advisors, VC’s, angel investors, technology partners AND contacts at some of the top corporations in the UK, Europe and globally.
More info in the comments.
Thanks for all your support on the podcast so far. We have more exciting guests lined up in the coming months.
Please also help us out by reviewing our podcast on whichever platform you get your podcast from.
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Bricks & Bytes
#050 - Hattie Walker- Arnott - Founder of AI-RE - Real Estate In 2023
In today’s episode of Bricks & Bytes we got a chance to talk with Hattie Walker- Arnott, founder of AI-RE, to discuss innovation and disruption in real estate 2023.
Tune in to find out about:
The impact of large language models and AI
Areas of disruption in Real Estate
Blockchain hype In 2023
What it takes to become a tech advisor
If you enjoy today’s episode, leave us a comment. And don’t forget to subscribe to our channel!
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Hattie Walker-Arnott | Senior Regeneration Advisor at Perspicio | Founder of AI-RE | ConTech
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Today’s Sponsor: beta – Construction and technology network platform
– connecting the tech industry with traditional partners.
Check www.the-beta.com
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Timestamps:
(0:00:00-0:09:08) - Intro
(0:09:08-0:10:24) - How to manage between ideas effectively
(0:10:24-0:12:27) - Definition of Real Estate 2023
(0:12:27-0:16:12) - Innovation taking place in Real Estate
(0:16:12-0:36:57) - Areas of Real Estate that needs to be disrupted
(0:36:57-0:40:30) - Blockchain Hype
(0:40:30-0:47:20) - What it needs to become a Tech Advisor
(0:47:20-0:52:33) - Outro
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Bricks & Bytes
#064 - Anande Bergman - Step-By-Step: How Automation Is Changing Everything In Construction
In today’s episode of Bricks & Bytes, we have Anande Bergman, Developer Relations At VIKTOR and expert in AEC business process automation.
Learn about the step-by-step processes of automation, parametric design, breathtaking automation in construction, the future of automation, and much more!
Tune in to find out about:
Differences and similarities between an Engineer and a Developer
Fundamentals and the steps of automating processes
The basics of parametric design
The future and current state of automation in construction
If you enjoy today’s episode, leave us a comment. And don’t forget to subscribe to our channel!
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Anande Bergman | Developer Relations at VIKTOR | ConTech
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Today’s Sponsor: beta – Construction and technology network platform
– connecting the tech industry with traditional construction partners.
Check www.the-beta.com
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Timestamps:
(0:00 - 3:00) - Intro
(3:00 - 4:15) - Differences in Engineer and Developer
(4:15 - 6:22) - Differences and Similarity between Aerospace Engineering and Structural Engineering
(6:22 - 14:30) - Fundamentals and Steps of Automating Processes
(14:30 - 21:25) - Cool Automations in Construction
(21:25 - 25:20) - How to Identify Areas that Could be Automated
(25:20 - 31:07) - What is Parametric Design?
(31:07 - 34:40) - Are People Resilient for Automations or Not?
(34:40 - 40:30) - Future of Automations
(40:30 - 44:12) - Outro
Unicorns, Coast's $40M Raise, and $34 Billion in Construction Tech Funding - Why Headcount Growth Might Be Misleading
Construction tech funding is booming, but is it all hype?
In this episode of Bricks, Bucks and Bytes, we learned about Coast's impressive $40 million Series B raise for their financial services platform in transportation.
We also got insights on the surprising growth in construction tech funding, reaching 0.53% of total venture capital.
Plus, we heard a critical take on using headcount growth as a measure of startup success.
Tune in to find out about:
✅ Why Coast is attracting big investment
✅ The unexpected trends in construction tech funding
✅ Why unicorns in the sector are both rising and falling
✅ What really matters when evaluating startups (it's not just numbers)
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Sign up to the #1 Newsletter In Construction Tech. Join over 1,000 like-minded Founders, Investors and Techies disrupting the way we build. Forever : https://bricks-bytes.beehiiv.com/subscribe
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Company Mentioned
Coast
Brex
Veev
Nexii
Autodesk
Trimble
FlashTrack
Procore
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Timestamps
00:00 Intro
00:32 Introduction to Coast: Financial Services Platform for Transportation
06:12 Coast's Funding and Investors
10:23 Assessing the Viability of Coast's Target Market
13:42 Analysis of Coast's Funding Rounds and Revenue Growth
18:07 Discussion on Investor Perceptions and Series B Funding
19:09 Market News: ConstruTech Funding Landscape
23:21 Analysis of Funding Trends in ConstruTech
27:45 Hype and Funding Rounds in Construction Technology
32:18 The Growth of Highly Substantiated Companies
36:26 The Asian Market and Funding Rounds
37:25 The Changing Landscape of Exits
41:41 Headcount Growth as a Metric for Startup Evaluation
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Bricks, Buck$ And Bytes
Fencing - The Hidden Gold Mine in Construction Tech & Nexii's Surprising Comeback
Is the fencing industry secretly one of the most profitable sectors in construction?
In this episode of Bricks, Bucks and Bytes, we learned about EverFence's $7.7 million Series A funding, showing strong interest in the fencing market.
We also discussed Nexii's attempt to relaunch after going into liquidation, highlighting the challenges in offsite modular construction.\
Plus, we got candid insights from Patric on why advice from generalist VCs might be hurting construction tech startups.
Tune in to find out:
✅ Why fencing companies can see up to 200% profit margins
✅ The pros and cons of asset-heavy vs. asset-light models in construction
✅ How bad VC advice is affecting construction tech startups
✅ Why founders should be wary of VCs who can't admit what they don't know
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Company Mentioned:
EverFence
Ergion
Nexii
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Sign up to the #1 Newsletter In Construction Tech. Join over 1,000 like-minded Founders, Investors and Techies disrupting the way we build. Forever : https://bricks-bytes.beehiiv.com/subscribe
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Bricks, Buck$ And Bytes
GUEST: Holobuilder’s Path To $34m Exit, Mo Akbari’s Journey Building The Pioneering Reality Capture Tool
Ever wonder how a startup goes from $8M to a big exit in construction tech?
In this episode of Bricks, Bucks and Bytes, we learned about HoloBuilder's journey from raising $8M to being acquired by Faro.
We also found out that despite big investments, the reality capture market still has room to grow. Companies like Cupix and Faro are leading, but there's space for new ideas in robotics and AI.
Plus, we got insights on how some VCs are betting on AI startups, hoping to find the next big winner.
Tune in to discover:
✅ Why job site pizza beats expensive marketing in construction tech
✅ The potential of scan-to-BIM technology
✅ How some AI startups raise millions with just a pitch deck
✅ Why product adoption matters more than fancy tech in construction
Listen to the full episode on Spotify to learn more about construction tech and startup funding strategies.
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Sign up to the #1 Newsletter In Construction Tech. Join over 1,000 like-minded Founders, Investors and Techies disrupting the way we build. Forever : https://bricks-bytes.beehiiv.com/subscribe
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X/Twitter: https://twitter.com/bricksbytespod
Youtube: https://www.youtube.com/channel/UCmNbunUTIIQDzbJgGJt9_Zg
Instagram: https://www.instagram.com/bricksbytes/
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Company Mentioned:
Faro
Frankfurt Airport
Siemens
Autodesk
Contilio
Disperse
OpenSpace
Cupix
Doxel
HoloBuilder
Matterport
Hansel Phelps
Buildots
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Timestamps
00:00 Introduction and Overview
01:09 The Journey of HoloBuilder: From Manufacturing to Construction
08:41 The Go-to-Market Strategy of HoloBuilder
14:20 The Decision to Exit HoloBuilder
23:15 The Three Components of Reality Capture in Construction Tech
28:03 Competition in the Reality Capture Space
35:18 Success Factors in Reality Capture Solutions
39:56 The Evolving Reality Capture Market and Market Leaders
41:33 Funding Challenges and Valuation Drops in Construction Tech
45:26 The Importance of Adoption and User Engagement in Construction Tech
57:34 Niche Markets and Disrupting Workflows in Construction Tech
01:09:43 Building Strong Customer Relationships in the Construction Tech Industry
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Bricks, Buck$ And Bytes
€5.7M VC Bet To Retrofit Europe’s Housing Stock, "Pay What You Want" models and Nemetschek to India - Bricks, Bucks & Bytes
Could a "Cloud Installer" approach help insulate 30 million European homes faster?
In this episode of Bricks, Bucks and Bytes, we learned about Varm's €5.7M seed round for their innovative insulation business. They're using a "Cloud Installer" approach to scale across Europe.
We also discussed Nemetschek Group entering India's construction software market, starting with university partnerships.
Plus, Patric Hellermann shared why he's excited about Varm and his thoughts on "pay what you want" pricing for software.
Tune in to find out about:
✅ How insulation can cut energy costs by up to 40%
✅ Challenges of selling €2,500 software licenses in India
✅ Varm's plan to train and equip local insulation businesses
✅ Why "pay what you want" pricing might not work for high R&D software
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Sign up to the #1 Newsletter In Construction Tech. Join over 1,000 like-minded Founders, Investors and Techies disrupting the way we build. Forever : https://bricks-bytes.beehiiv.com/subscribe
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X/Twitter: https://twitter.com/bricksbytespod
Youtube: https://www.youtube.com/channel/UCmNbunUTIIQDzbJgGJt9_Zg
Instagram: https://www.instagram.com/bricksbytes/
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Companies Mentioned :
Foundamental
VARM
Koala Insulation
Enpal
Thermondo
1.5 degrees
Service Titan
Autodesk
Bentley
Hexagon
Nemechek Group
Trimble
Rayon
AOPropTech
Emerge
Pale Blue Dot
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Timestamps:
00:00 Introduction and Funding Round
02:32 Varm's Focus on Insulating Existing Buildings
05:41 Cloud Installer: Varm's Business Model
10:09 Blow-In Insulation: A High ROI Measure
28:06 Introduction to Nemechek Group's Expansion into India
31:59 The Potential of the Indian AEC Software Market
36:26 Challenges of Pricing Models in the Indian Market