Story Of A Modular Construction Startup That Burned Through £10M in 15 Months - Chris Spiceley
What could go so wrong that a £10M modular construction startup collapsed in just 15 months?
In this episode, we had Chris Spiceley and we got to learn about his experience working at Modulous, a modular construction startup that went from raising £10M to liquidation in just 15 months.
Chris shares valuable insights on what went wrong, lessons learned, and advice for anyone building a construction tech startup.
Tune in to find out about:
✅ The challenges of delivering modular projects in the UK
✅ Key factors that contributed to Modulus' downfall
✅ The personal impact on employees when a startup fails
✅ Chris' thoughts on the future of industrialized construction
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This episode is brought to you by Shft—helping contractors like you leverage BIM to secure a leading position in the race towards construction’s digital future.
Visit: https://maketheshft.digital
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BuildVision is a procurement network for the $5T commercial construction market. We are transforming the commercial construction supply chain by bringing contractors, manufacturers, and project stakeholders onto a single software platform—revolutionizing how every component is sourced, purchased, and financed.
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Timestamps:
(00:00 - 02:50) - Intro To Our Sponsors & Guest
(02:50 - 07:59) - How Chris Made A Transition Into Tech
(07:59 - 21:54) - About Industrialized Construction and MMCs In UK
(21:54 - 28:41) - Chris's experience working at Modulous
(28:41 - 31:54) - Premature Decision Made By Modulous To Expand In US
(31:54 - 43:00) - Challenges That Comes With Pilot Projects
(43:00 - 58:21) - Economics Of The Idea That Modulous Had
(58:21 - 01:07:00) - Key Lessons Learnt By Chris
(01:07:00 - 01:16:09) - Understanding Chris's Perspective On Offsite Manufacturing
(01:16:09 - 01:16:50) - Outro
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Bricks & Bytes
BBBC 18/05 - Big Tech Investing Billions in Renewable Energy, Quality Content in Construction Tech & Data Centers As The New Frontier in Energy Consumption
Discover how AI is transforming data centers and renewable energy, and how these changes are reshaping the construction industry.
This episode with Bhragan dives deep into the cutting-edge technologies and trends that are driving the future of construction tech.
From discussing the importance of quality over quantity in content creation to debating the significance of follower numbers, this conversation is packed with insights.
Join us as we also explore the impact of AI on energy consumption in data centers, the vital role of construction in tech adoption, and the challenges of implementing new technologies.
Takeaways
The rapid increase in data centers and AI technology is driving a significant need for renewable energy sources and optimized energy use.
Construction is essential for the integration of new technologies. Startups are addressing infrastructure bottlenecks by hiring project managers and civil engineers.
Quality content creation in the construction industry is vital for raising awareness and promoting technology solutions.
Owning distribution channels and building an audience through media can significantly lower customer acquisition costs and establish trust and credibility.
Don’t miss out on this essential podcast episode!
Chapter
00:00 Introduction and Overview
06:12 Construction's Role in Technology Adoption
08:59 Challenges of Implementing New Technology in Construction
15:22 The Power of Content Creation in Construction
21:41 Debating Follower Numbers vs. Engaged Audience
27:27 The Potential of Owning Distribution Channels
29:18 Monetization Strategies for Construction Tech Content
34:52 Challenges of Code Compliance for Sustainable Materials
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Bricks & Bytes
Automating 90% of Contract Reviews : Building AI to Solve a $13 Trillion Industry's Contract Challenges
"We're making contracting safe for our industry across the entire project lifecycle." - Josh Levy, Co-founder & CEO of Document Crunch
In today's episode of Bricks & Bytes, we had Josh Levy & Trent Miskelly from Document Crunch. We learned about their journey in building a document intelligence platform for the construction industry, the five best practices for contract compliance, and how they're automating critical processes to reduce risk on construction projects.
Tune in to find out about:
✅ How Document Crunch is solving the $13 trillion industry's contract compliance challenges
✅ The evolution from document intelligence to workflow automation in construction
✅ Why understanding contracts is crucial for preventing claims and project overruns
✅ How Document Crunch is pricing their services based on "jobs to be done"
Listen to the full episode on Spotify to hear how Document Crunch is revolutionizing contract management in construction and helping companies achieve best practices across the project lifecycle.
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Sign up to the #1 Newsletter In Construction Tech. Join over 1,000 like-minded Founders, Investors and Techies disrupting the way we build. Forever : https://bricks-bytes.beehiiv.com/subscribe
LinkedIn: https://www.linkedin.com/company/bricks-bytes/
X/Twitter: https://twitter.com/bricksbytespod
Youtube: https://www.youtube.com/channel/UCmNbunUTIIQDzbJgGJt9_Zg
Instagram: https://www.instagram.com/bricksbytes/
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Chapters
04:41 Introduction and Background of Document Crunch
11:26 What is Document Crunch and the Problem it Solves
17:59 Customer Onboarding and ROI of Document Crunch
21:52 Pricing Model of Document Crunch
32:50 Evolution of Document Crunch's Product and Features
37:16 Automating Compliance with Generative AI
45:17 Becoming the Category Leader in Compliance Automation
50:53 Continuous Improvement with AI Advancements
52:49 Customers Pulling More Product Out of Document Crunch
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Bricks & Bytes
"From Seed to $10M Series A" - BuildVision's Procurement Platform & Growth Journey
"We make money when our customers make money"In today's episode of Bricks & Bytes, we had Mike Powers and Ben Lyddane from BuildVision who shared their journey of raising a $10M Series A led by Norwest Ventures.Their platform helps contractors procure mechanical and electrical equipment more efficiently, saving 20-30% on costs while creating new revenue streams for general contractors.Tune in to find out about:✅ How BuildVision grew from processing $700M to over $1B in equipment transactions✅ Their three-tiered pricing model that aligns with customer success✅ How AI costs for processing documents dropped from thousands to just $1.40 monthly✅ Why focusing on critical path items like chillers and generators (not commodity products) creates maximum value-----Chapters00:00 Intro00:05:35 Introduction and Series A Announcement00:08:25 Build Vision Overview and Product Development00:11:40 AI Integration in Procurement Solutions00:14:41 Revenue Models and Customer Success00:17:29 Growth and Future Projections00:20:43 Challenges in the Construction Industry00:23:35 Funding and Investor Relations00:26:40 Technological Challenges and Solutions00:29:28 Market Position and Competition00:40:07 Navigating Risk in Construction00:43:35 Building Strategic Partnerships00:46:29 Outcomes Over Products00:49:35 Challenges in the Buy-Sell Dynamic00:51:25 Impact of Tariffs on Construction00:55:30 Future of International Operations00:56:25 The State of Construction Tech01:06:21 Voice-Enabled Workflows and Future Prospects01:08:41 Acquisition Strategies and Market Positioning
Building Materials Marketplace vs Cloud Manufacturing: What Works Where?
Building my own house made me realize how broken construction supply chains are - Saudi BRKZ founder's story sounds familiar?In today's episode of Bricks, Bucks and Bytes, we explored how Saudi BRKZ secured $17M Series A funding for their construction materials marketplace, bringing their total raise to $22.5M in just two years.We discussed how emerging markets like Saudi Arabia present unique opportunities for construction tech marketplaces that wouldn't work in Western markets, due to their concentrated demand and fragmented supply.We also got fascinating insights from Patric on why having 1,100 suppliers might not be the most efficient strategy for a construction materials marketplace, and why the "cloud manufacturer" model could be more effective.Tune in to learn about:✅ Why Saudi Arabia's construction tech scene is heating up✅ The difference between managed marketplaces and cloud manufacturers✅ How venture debt can be smartly used in profitable marketplace models✅ Why expanding to 40 cities quickly might raise questions for investorsListen to the full episode on Spotify to hear our deep dive into construction tech marketplaces and emerging market opportunities.----------------Chapters00:00 Introduction and Personal Insights01:55 Exploring Construction Tech Opportunities05:01 Understanding Bricks and Its Business Model09:56 Supply Chain Dynamics in Emerging Markets15:08 Funding Strategies and Market Expansion20:06 Debt Financing and Working Capital Management23:51 The Role of Debt in Business Growth24:18 Evaluating Investment Metrics25:10 Understanding Unit Economics26:31 Investment Opportunities in Saudi Arabia28:11 Optimism in the Construction Industry29:39 Navigating Customer Relationships in Startups30:00 The Challenge of Custom Solutions35:34 The Importance of Long-Term Relationships36:18 Technology Integration in Construction39:02 The Future of Construction Technology----------------Sign up to the #1 Newsletter In Construction Tech. Join over 1,000 like-minded Founders, Investors and Techies disrupting the way we build. Forever : https://bricks-bytes.beehiiv.com/subscribe---------------LinkedIn: https://www.linkedin.com/company/bricks-bytes/X/Twitter: https://twitter.com/bricksbytespodYoutube: https://www.youtube.com/channel/UCmNbunUTIIQDzbJgGJt9_ZgInstagram: https://www.instagram.com/bricksbytes/—---------------------------------------------------------- #podcast #construction #constructionindustry #bricksandbytes #startups #architecture #design #civilengineering #engineering #constructiontechnology #engineer #architect #civilengineer #concrete #podcaster #podcasting #entrepreneur #podcasts #podcastlife #startups #entrepreneurship
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Bricks, Buck$ And Bytes
Invoice reconciliation, AI automation, Material data infrastructure & CFO-driven adoption
From calling suppliers to schedule deliveries to manually typing data into Excel - this German startup secures €12.5M to fix construction's paper problem.In today's episode of Bricks, Bucks and Bytes, we had Henric Meinhardt from comstruct walk us through how they're digitizing the material delivery and invoice reconciliation process between suppliers and contractors.We got to learn about how they're using AI to process unstructured data from thousands of suppliers, replacing manual data entry with automated workflows.And interestingly, we heard an investor's perspective on why focusing on financial processes can be the best entry point into construction companies, starting with the CFO rather than on-site teams.Tune in to find out about:✅ How comstruct automates invoice matching and material tracking✅ Why large language models are making traditional EDI interfaces obsolete✅ Their unique go-to-market strategy targeting CFOs first✅ How they convinced World Cup winner Mario Götze to investListen to the full episode on Spotify to hear how comstruct is building the infrastructure for construction's digital future.-----------Chapters00:00 Introduction to Constrakt and Funding Success03:06 The Evolution of Construction Processes06:07 Agentic AI and Its Impact on Construction09:01 Future of Invoicing in Construction12:11 Optimizing Procurement Processes15:08 Supplier Engagement and Automation17:48 Competition and Market Landscape20:59 ESG Considerations in Construction24:07 International Expansion and Future Plans24:37 Technical Difficulties and Humor25:09 Go-to-Market Strategy Insights28:57 Understanding Customer Needs and ROI29:59 Investment and Growth Plans31:44 Navigating the Construction Tech Landscape32:38 Pre-Construction Processes and Challenges36:54 Prioritization in Business Strategy39:14 Engaging Investors in Unique Niches
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Bricks, Buck$ And Bytes
Why European Construction Tech Could Outperform US Startups: A 5X Cost Advantage Revealed
In today's episode of Bricks, Bucks and Bytes, we learn about the story of an AEC start-up that raised $25M from a prestigious investor only to shut up shop shortly after announcing their round.We got insights into late-stage funding challenges in construction tech, with a seasoned investor highlighting why businesses struggle to raise Series B rounds when earlier rounds were overvalued.Also, we learned why Europe might offer better returns for construction tech investors than the US, despite the US potentially delivering bigger individual outcomes.Tune in to find out about:✅ Why listening to non-VC entrepreneurs is crucial for sustainable growth✅ The mechanics of construction tech startup valuations across funding rounds✅ How to navigate down rounds and recapitalization✅ Why European construction tech startups have a 4-5x cost advantage----Chapters00:00 Introduction and Light Banter01:49 Challenges in Construction Tech Funding04:27 Strategies for Raising Capital09:20 Profitability vs. Growth in Construction Tech12:56 Late Stage Funding Trends15:24 Avoiding Overvaluation in Funding Rounds17:28 Valuation Mechanics in Funding Rounds21:16 Equity Dynamics in Down Rounds23:06 Anecdotes from the Industry25:42 Reflections on Construction Tech Investing29:25 Comparative Analysis: Europe vs. US in Construction Tech33:00 Future of Point Solutions in Construction Tech
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Bricks, Buck$ And Bytes
First Principles & Founder Success: Lessons from Scott Wolf's Levelset Journey
"20 years of experience or 1 year repeated 20 times?" - This profound question from Scott Wolfe (Levelset) captures why some founders achieve extraordinary success while others stay stagnant.
In today's episode of Bricks, Bucks and Bytes, we explored how compound experience and non-linear career paths shape successful founders in construction tech.
Tune in to learn about:
✅ How Scott Wolfe's diverse background (software, retail, law) led to Levelset's success
✅ Why non-linear experiences often lead to breakthrough innovations
✅ The truth about choosing the right capital structure for your business
✅ Why your customer should be your best source of capital
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Chapters
00:00 Introduction and Context Setting
01:08 Scott Wolf's Impactful Insights
02:15 The Concept of Compound Experience
04:17 Nonlinear vs. Linear Experiences
10:38 The Importance of Curiosity
12:20 Applying Compounded Knowledge
16:33 The Role of Blogging in Business Growth
25:50 Choosing the Right Capitalization Method
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