Story Of A Modular Construction Startup That Burned Through £10M in 15 Months - Chris Spiceley
What could go so wrong that a £10M modular construction startup collapsed in just 15 months?
In this episode, we had Chris Spiceley and we got to learn about his experience working at Modulous, a modular construction startup that went from raising £10M to liquidation in just 15 months.
Chris shares valuable insights on what went wrong, lessons learned, and advice for anyone building a construction tech startup.
Tune in to find out about:
✅ The challenges of delivering modular projects in the UK
✅ Key factors that contributed to Modulus' downfall
✅ The personal impact on employees when a startup fails
✅ Chris' thoughts on the future of industrialized construction
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This episode is brought to you by Shft—helping contractors like you leverage BIM to secure a leading position in the race towards construction’s digital future.
Visit: https://maketheshft.digital
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BuildVision is a procurement network for the $5T commercial construction market. We are transforming the commercial construction supply chain by bringing contractors, manufacturers, and project stakeholders onto a single software platform—revolutionizing how every component is sourced, purchased, and financed.
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Timestamps:
(00:00 - 02:50) - Intro To Our Sponsors & Guest
(02:50 - 07:59) - How Chris Made A Transition Into Tech
(07:59 - 21:54) - About Industrialized Construction and MMCs In UK
(21:54 - 28:41) - Chris's experience working at Modulous
(28:41 - 31:54) - Premature Decision Made By Modulous To Expand In US
(31:54 - 43:00) - Challenges That Comes With Pilot Projects
(43:00 - 58:21) - Economics Of The Idea That Modulous Had
(58:21 - 01:07:00) - Key Lessons Learnt By Chris
(01:07:00 - 01:16:09) - Understanding Chris's Perspective On Offsite Manufacturing
(01:16:09 - 01:16:50) - Outro
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Bricks & Bytes
BBBC 18/05 - Big Tech Investing Billions in Renewable Energy, Quality Content in Construction Tech & Data Centers As The New Frontier in Energy Consumption
Discover how AI is transforming data centers and renewable energy, and how these changes are reshaping the construction industry.
This episode with Bhragan dives deep into the cutting-edge technologies and trends that are driving the future of construction tech.
From discussing the importance of quality over quantity in content creation to debating the significance of follower numbers, this conversation is packed with insights.
Join us as we also explore the impact of AI on energy consumption in data centers, the vital role of construction in tech adoption, and the challenges of implementing new technologies.
Takeaways
The rapid increase in data centers and AI technology is driving a significant need for renewable energy sources and optimized energy use.
Construction is essential for the integration of new technologies. Startups are addressing infrastructure bottlenecks by hiring project managers and civil engineers.
Quality content creation in the construction industry is vital for raising awareness and promoting technology solutions.
Owning distribution channels and building an audience through media can significantly lower customer acquisition costs and establish trust and credibility.
Don’t miss out on this essential podcast episode!
Chapter
00:00 Introduction and Overview
06:12 Construction's Role in Technology Adoption
08:59 Challenges of Implementing New Technology in Construction
15:22 The Power of Content Creation in Construction
21:41 Debating Follower Numbers vs. Engaged Audience
27:27 The Potential of Owning Distribution Channels
29:18 Monetization Strategies for Construction Tech Content
34:52 Challenges of Code Compliance for Sustainable Materials
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Bricks & Bytes
Automating 90% of Contract Reviews : Building AI to Solve a $13 Trillion Industry's Contract Challenges
"We're making contracting safe for our industry across the entire project lifecycle." - Josh Levy, Co-founder & CEO of Document Crunch
In today's episode of Bricks & Bytes, we had Josh Levy & Trent Miskelly from Document Crunch. We learned about their journey in building a document intelligence platform for the construction industry, the five best practices for contract compliance, and how they're automating critical processes to reduce risk on construction projects.
Tune in to find out about:
✅ How Document Crunch is solving the $13 trillion industry's contract compliance challenges
✅ The evolution from document intelligence to workflow automation in construction
✅ Why understanding contracts is crucial for preventing claims and project overruns
✅ How Document Crunch is pricing their services based on "jobs to be done"
Listen to the full episode on Spotify to hear how Document Crunch is revolutionizing contract management in construction and helping companies achieve best practices across the project lifecycle.
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Sign up to the #1 Newsletter In Construction Tech. Join over 1,000 like-minded Founders, Investors and Techies disrupting the way we build. Forever : https://bricks-bytes.beehiiv.com/subscribe
LinkedIn: https://www.linkedin.com/company/bricks-bytes/
X/Twitter: https://twitter.com/bricksbytespod
Youtube: https://www.youtube.com/channel/UCmNbunUTIIQDzbJgGJt9_Zg
Instagram: https://www.instagram.com/bricksbytes/
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Chapters
04:41 Introduction and Background of Document Crunch
11:26 What is Document Crunch and the Problem it Solves
17:59 Customer Onboarding and ROI of Document Crunch
21:52 Pricing Model of Document Crunch
32:50 Evolution of Document Crunch's Product and Features
37:16 Automating Compliance with Generative AI
45:17 Becoming the Category Leader in Compliance Automation
50:53 Continuous Improvement with AI Advancements
52:49 Customers Pulling More Product Out of Document Crunch
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Bricks & Bytes
"From Seed to $10M Series A" - BuildVision's Procurement Platform & Growth Journey
"We make money when our customers make money"In today's episode of Bricks & Bytes, we had Mike Powers and Ben Lyddane from BuildVision who shared their journey of raising a $10M Series A led by Norwest Ventures.Their platform helps contractors procure mechanical and electrical equipment more efficiently, saving 20-30% on costs while creating new revenue streams for general contractors.Tune in to find out about:✅ How BuildVision grew from processing $700M to over $1B in equipment transactions✅ Their three-tiered pricing model that aligns with customer success✅ How AI costs for processing documents dropped from thousands to just $1.40 monthly✅ Why focusing on critical path items like chillers and generators (not commodity products) creates maximum value-----Chapters00:00 Intro00:05:35 Introduction and Series A Announcement00:08:25 Build Vision Overview and Product Development00:11:40 AI Integration in Procurement Solutions00:14:41 Revenue Models and Customer Success00:17:29 Growth and Future Projections00:20:43 Challenges in the Construction Industry00:23:35 Funding and Investor Relations00:26:40 Technological Challenges and Solutions00:29:28 Market Position and Competition00:40:07 Navigating Risk in Construction00:43:35 Building Strategic Partnerships00:46:29 Outcomes Over Products00:49:35 Challenges in the Buy-Sell Dynamic00:51:25 Impact of Tariffs on Construction00:55:30 Future of International Operations00:56:25 The State of Construction Tech01:06:21 Voice-Enabled Workflows and Future Prospects01:08:41 Acquisition Strategies and Market Positioning
Vibe Coding Will Die, nPlan CTO Warning, Woodchuck $3.75M Raise, Parsepec $20M Series A,
Construction companies are claiming they're "software companies" now - but this dangerous trend could destroy the industry.In this episode of Bricks, Bucks & Bytes, Owen and Patric dive deep with Alan Mosca (CTO of nPlan) about the AI revolution that's both exciting and terrifying the construction world. Plus, we hear from Todd Thomas of Woodchuck AI about turning construction waste into profit, and Forest from Parspec Inc on their 20 million Series A raise.Key topics discussed:Why contractors thinking they can "vibe code" critical software is setting them up for disasterThe DocuSign problem: why you can't just prompt your way to enterprise securityThe AI paradox that could kill coding platforms when they get too goodHow Woodchuck AI is reducing waste costs by 30% while creating new revenue streamsWhy GCs are "pressurizing a chamber that's already at incredible high pressure"Travis Kalanick's physics breakthrough claims and what they reveal about AI hypeThe real applications of AI that are actually working in constructionKey quote: "That is basically pressurizing a chamber that is already at incredible high pressure with very thin walls. Because GCs run on insanely thin margins with very little time to spare and everything feels like you got it done by a miracle most of the time." - Alan MoscaThis episode doesn't hold back on the hard truths about AI in construction. Listen now to understand what's really happening behind the hype.
Chapters00:00 Intro01:05 Introduction to AI in Construction03:05 Challenges with AI in Construction09:53 The Future of Vibe Coding16:15 The Role of AI in Business and Investment21:16 AI Generated Content and Marketing Strategies27:35 The Influence of Extremes on Public Opinion28:10 Marketing Strategies in the Age of AI29:13 The Dangers of Intellectual Laziness in Content Creation30:03 The Rise of Vibe Coding in Construction30:57 The Challenges of Software Solutions in Construction34:05 Point Solution Fatigue in General Contracting36:56 The Slippery Slope of DIY Software Solutions40:05 Woodchuck's Innovative Approach to Waste Management41:56 AI's Role in Sustainable Construction Practices45:09 The Importance of Pre-Sorting in Waste Management47:54 The Future of Waste Management and Compliance53:07 Funding and Expansion Plans for Woodchuck57:19 The Rise of Tesla Robot Taxis01:02:10 AI in Construction Material Sourcing01:09:24 Challenges in E-commerce for Construction01:15:48 Lessons from Startup Growth
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Bricks, Buck$ And Bytes
Big Tech Rethinks Construction, Palantir $100M Nuclear Deal, Data Center Capacity Crisis & Nvidia AI Profits
Big Tech is Quietly Taking Over Construction (And Making Billions Doing It)In this episode of Bricks, Bucks & Bytes, Owen, Martin, and Patric dive deep into how tech giants are reshaping the construction industry - and who's really profiting from the AI boom.What we cover:How big tech companies are forcing construction firms to completely rethink project deliveryWhy Palantir just signed a $100 million deal with a nuclear company (and what it means for the industry)The shocking truth about where all the AI money actually goesWhy 22-28% of the world's GDP comes from projects - and what that means for capacity vs. softwareThe wild world of fundraising scams targeting desperate startupsWhether usage-based pricing models are about to collapseWhy most construction startups are solving the wrong problemsKey quote: "Why would I invest in software rather than the factory? I would invest in the factory, right? If I want to have access to space and monopolize the access to space, dude, I'm not building software. I'm building a fucking launch ramp and a reusable rocket." - PatricPlus, the hosts try (and fail spectacularly) to guess the World Economic Forum's top 10 emerging technologies of 2025. Spoiler: nobody saw "green nitrogen fixation" coming.------------------Sponsors:BuildVision - streamlining the construction supply chain with a unified platform - www.buildvision.io4M Analytics - Instant, reliable utility data you can trust and verify - https://www.4manalytics.com/-----------------------Chapters00:00 Intro01:21 Heat Waves and Air Conditioning Trends05:23 Big Tech's Influence on Construction11:20 Capacity Challenges in Construction17:14 Palantir's Nuclear Operating System Partnership30:27 Navigating the Complexities of General Contracting33:45 The Role of Private Equity in General Contracting37:56 Emerging Technologies and Their Impact40:40 The Future of Fundraising and Scams in Startups52:35 Understanding the Venture Investment Ecosystem55:25 Navigating Fundraising Challenges58:20 The Role of Fundraising Advisors01:02:30 Effective Messaging in Marketing01:07:18 Competition vs. No Competition in Market01:11:22 Debating Usage-Based Pricing Models
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Bricks, Buck$ And Bytes
ChatGPT Makes Us Dumber, LIVE from House Factory, Vibe Designing Is Here
Does AI Actually Make Us Dumber? MIT Study Reveals Shocking Truth + $15B DocuSign vs. Tiny AI Startup In this episode of Bricks, Bucks & Bytes, hosts Owen, Martin, and Patric dive deep into the controversial world of AI and its impact on our brains, plus exclusive behind-the-scenes access to Cuby's revolutionary construction process.Key topics discussed:MIT study proves ChatGPT users show "lowest brain engagement" and get lazier over timeDocuSign's $15 billion empire threatened by AI-built copycat app - is this the future?Exclusive live tour of Cuby's construction site where entire house interiors are built in just 16 hoursWhy 95% of billion-dollar companies were NOT venture-backed (and what this means for startups)SnapTrude's game-changing V3 launch that's making architects question their pricingThe brutal truth about why top VCs avoid construction tech despite massive profit marginsLive demo of "vibe designing" - the future of architectural workflowsPlus special guests:Alex from Cuby giving exclusive construction site accessAltaf from SnapTrude revealing their revolutionary new product launchShub with insights from APAC and MENA construction marketsKey quote: "We as a venture community obsess about pumping more money into the next AI, the next software, trying to be number 101. We should stop trying to be number 101 and just try to rebuild the other 1,050 companies which have not been touched." - PatricWarning: Contains heated debates about intellectual property theft, the "muscle atrophy" effect of AI dependency, and why one VC called construction founders "cockroaches" (it's actually a compliment).Sponsors:BuildVision - streamlining the construction supply chain with a unified platform - www.buildvision.io4M Analytics - Instant, reliable utility data you can trust and verify - https://www.4manalytics.com/Chapters00:00 Intro01:36 Introduction and Setting the Scene04:23 The Impact of AI on Critical Thinking08:18 Thought Experiment: The Drug of Supernatural Abilities12:09 The Ethics of AI and Intellectual Property24:48 Guest Introduction and Transition to Cuby Discussion26:59 Documentary Insights and Community Impact29:51 Building in Real Time: A Hands-On Approach38:18 The Future of Construction and Venture Capital48:37 Navigating the Project Economy: Opportunities and Challenges50:18 The Essence of Venture Capital51:31 Consultants vs. In-House Expertise52:33 Real Estate and Venture Capital Dynamics53:21 Innovations in Construction Technology54:26 Navigating Economic Trends in APAC56:34 Understanding Recession Dynamics59:41 Emerging Markets and AI Innovations01:02:38 Mega Projects in MENA01:08:16 The Future of Design and Workflow Solutions01:10:01 The Essence of Design: Vibes and Feelings01:10:45 The Evolution of SnapTree: From Concept to Completion01:14:28 Transforming Early Stage Design: Speed and Efficiency01:16:57 Revolutionizing Design Tools: The Power of SnapTree V301:19:44 Streamlining Communication in Design Projects01:21:47 Influencer Marketing: Expanding Reach and Engagement01:26:14 AI in Design: Myths and Realities01:27:52 The Impact of Technology on Workforce Dynamics
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Bricks, Buck$ And Bytes
Apple Kills Cold Calling, In Office Scares CEO’s, Insurance Proves Climate Change Fears
20 cold calls a day, $150 million in legal fees, and why the smartest CEOs are terrified of in-person competitors.In this episode of Bricks, Bucks & Bytes, hosts Owen, Martin, Dustin, and Patric are joined by Justin Levine, CEO of Shepherd, for a no-holds-barred discussion about the future of business, technology, and construction.What we dive into:Apple's new AI call screening feature and why it spells doom for sales teamsThe shocking reality of 20 cold calls per day (and why most are terrible)Remote vs. office work: which startup would you fear more as a competitor?Why VCs are hilariously bad at cold outreach emailsConstruction insurance secrets that could save companies millionsThe $270 million Millennium Tower disaster (where legal fees cost more than the actual fix)Why hiring remotely means you need more experienced peopleThe race to build the first $100 billion construction tech companyKey Quote: "If there's a competitor that's going to do exactly what we do - one fully remote, one five days in office - I am 100% more scared of the five day in office per week." - Justin LevineFrom San Francisco's absurd delivery fees to the future of AI gatekeepers, this episode reveals uncomfortable truths about modern business that every entrepreneur needs to hear.--------------------------------------------------------Chapters00:00 Intro01:20 Introduction and Coffee Talk04:20 Construction Assurance and Safety07:31 iOS Updates and Cold Outreach Challenges10:20 Innovations in Construction Insurance13:23 Wrap-Up Policies and Cost Efficiency16:22 Cold Outreach Strategies in 202519:11 The Future of AI in Sales and Marketing28:01 The Importance of Mindset in Growth28:39 Transparency in VC Interactions29:27 Challenges of Cold Outreach in VC30:24 The Role of Experience in Fundraising33:54 Finding the Right Investor Fit40:41 Understanding Investor Strike Zones43:41 Defining Alpha in Venture Capital44:59 The Long-Term Journey of Startups47:42 The Bathtub Analogy in AI and Data Ownership49:58 The Debate on Hustle Culture in Startups50:22 The Value of In-Person Work Culture58:59 The Challenges of Remote Work01:08:15 Remote Work Considerations in Different Industries01:09:11 Remote Work vs. Co-location in Tech and Hardware01:11:42 The Impact of Time on Productivity01:12:28 Rising Costs in Construction Insurance01:16:32 The Challenges of Construction Defects01:21:16 Reducing Insurance Premiums through Technology01:26:59 Business Models in Construction Insurance01:32:01 Future Trends in Construction Technology
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