#036 -Eric Helitzer - Simplifying Material Procurement In Construction
How do we simplify material procurement in construction?
In this episode, we talk with Eric Helitzer, CEO of Subbase.
Eric discusses his transition from traditional construction to construction technology and his approach to streamlining construction procurement.
We cover important topics such as:
The significance of understanding problems to develop effective tech solutions
Tips for validating ideas before investing time and resources
How to encourage a culture that supports innovation and technology adoption
Integrating technology into existing workflows without disrupting processes
If you’re enjoying our podcast, please leave us a review! This helps us get more amazing guests to give you guys the best and most informative content on technology in the built world.
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Eric Helitzer | Founder & CEO of SubBase
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Today's Sponsor: beta - Construction and technology network platform - connecting the tech industry with traditional partners.
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Timestamps:
00:00 - 00:55 Pre-Intro
00:56 - 01:48 Owen's Intro
01:49 - 2:06 Sponsor
02:24 - Main podcast starts
04:09 - "You have to be on job site to understand what it physically looks like and what it physically feels like to work in construction."
04:34 - Story of Eric
06:10 - 2008 to 2014 career
06:38 - Procore Software
09:11 - "Subbase was born"
10:30 - Partnering to someone with no experience in construction
11:48 - A tool that enhance workflow
13:00 - About Subbase
14:00 - Complexities in process
15:00 - Streamlining the experience
19:06 - Raised first official round of funding
20:30 - Subbase becoming end-to-end solution
21:00 - 5 to 10 year vision
22:46 - "if you were to build a startup in construction tech, where would you start?"
24:00 - Amount of rejection you are going to receive
30:32 - You have to iterate very quickly
32:00 - No one has a clear playbook
35:20 - Other trends worth pursuing
38:00 - Strengthen relationship by providing better user experience
40:46 - "Any thoughts on how people incorporate technology into existing workflows?"
45:45 - Hobbies of Eric
47:00 - " if I wasn't working in construction"
48:05 - Where people can find out about Eric
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Bricks & Bytes
#010 - Brandon Johnson - Generating leads in construction
Next episode of Bricks&Bytes with very driven Brandon Johnson, CEO of SeracTech.
Brandon’s latest venture SeracTech helps converting planning applications into sales opportunities.
Please join us for this exciting conversation with Brandon.
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Bricks & Bytes
#051 - Ron Nussbaum - From Marines to Tech Founder: Communication, Construction Tech, and Bootstrapping a Startup
In today’s episode of Bricks & Bytes we got a chance to talk with Ron Nussbaum, founder of BuilderComs, to discuss the importance of communication in the construction process, social media presence, team building more:
We also touch on Ron's transition from the US Marines to Construction and his present venture - BuilderComs.
Tune in to find out about:
Importance of focussing on solving customer’s PAIN points
Importance of communication in Construction
How to build a successful team in your business
75 Hard Challenge
Importance and leveraging of social media presence
If you enjoy today’s episode, leave us a comment. And don’t forget to subscribe to our channel!
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Ron Nussbaum | Founder of BuilderComs | ConTech
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We are travelling to Chicago to Procore Groundbreak on September 19th and 20th to interview innovators in construction technology - let us know if you are coming!
If you are, use promo-code BRICKS100 for $100 off your ticket price.
Check https://www.procore.com/groundbreak
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Today’s Sponsor: beta – Construction and technology network platform
– connecting the tech industry with traditional partners.
Check www.the-beta.com
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Timestamps:
(0:00:00-0:07:43) - Intro
(0:07:43-0:12:22) - Introduction of BuilderComs and Ron’s experience transitioning from Marines to Construction to Tech Startup Founder
(0:12:22-0:17:28) - How to address a long-standing customer pain point in the construction industry
(0:17:28-0:23:16) - How to find ideal team members
(0:23:16-0:25:14) - Role as a CEO, founder, and hands-on contributor
(0:25:14-0:32:47) - Importance of building audience and brand recognition
(0:32:47-0:37:10) - Bridging the Knowledge Gap in Construction
(0:37:10-0:41:25) - 75 Hard Challenge: A Life-Changing Routine
(0:41:25-0:42:56) - Outro
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Bricks & Bytes
#055 - Kingma Ma - Getting Inside a VC's Mind: Pitching, Investing, Common Mistakes, Due Diligence and Funding
In today’s episode of Bricks & Bytes, we have Kingma Ma, Managing Director UK at PT1 and Member Board of Directors at UK PropTech Association (UKPA).
In this episode, we discuss PT1’s investment thesis, mistakes businesses make when pitching their services to VCs, VC's approach to investing in startups, ConTech in the UK vs. Europe and much more!
Tune in to find out about:
The VC investment process
Most common framework VCs follow for investing in businesses
What makes a great founder
PT1’s due diligence process
If you enjoy today’s episode, leave us a comment. And don’t forget to subscribe to our channel!
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Kingma Ma | Managing Director UK at PT1 | ConTech
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We are travelling to Chicago to Procore Groundbreak on September 19th and 20th to interview innovators in construction technology - let us know if you are coming!
Check https://www.procore.com/groundbreak
—-----------------------------------
Today’s Sponsor: beta – Construction and technology network platform
– connecting the tech industry with traditional construction partners.
Check www.the-beta.com
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Timestamps:
(0:00:00-0:06:55) - Intro
(0:06:55-0:09:35) - Day in the life of an MD in the UK
(0:09:35-0:21:00) - PT1's framework for investing in businesses
(0:21:00-0:30:30) - PT1’s due diligence process
(0:30:30-0:32:50) - Comparing ConTech in the UK vs. Europe
(0:32:50-0:35:15) - Determining the potential success of a startup
(0:35:15-0:39:10) - Common mistakes businesses make when pitching their services
(0:39:10-0:41:00) - VC's approach to investing in startups
(0:41:00-0:58:20) - Best practices for VCs when communicating with investors
(0:58:20-0:59:07) - Outro
Building Materials Marketplace vs Cloud Manufacturing: What Works Where?
Building my own house made me realize how broken construction supply chains are - Saudi BRKZ founder's story sounds familiar?In today's episode of Bricks, Bucks and Bytes, we explored how Saudi BRKZ secured $17M Series A funding for their construction materials marketplace, bringing their total raise to $22.5M in just two years.We discussed how emerging markets like Saudi Arabia present unique opportunities for construction tech marketplaces that wouldn't work in Western markets, due to their concentrated demand and fragmented supply.We also got fascinating insights from Patric on why having 1,100 suppliers might not be the most efficient strategy for a construction materials marketplace, and why the "cloud manufacturer" model could be more effective.Tune in to learn about:✅ Why Saudi Arabia's construction tech scene is heating up✅ The difference between managed marketplaces and cloud manufacturers✅ How venture debt can be smartly used in profitable marketplace models✅ Why expanding to 40 cities quickly might raise questions for investorsListen to the full episode on Spotify to hear our deep dive into construction tech marketplaces and emerging market opportunities.----------------Chapters00:00 Introduction and Personal Insights01:55 Exploring Construction Tech Opportunities05:01 Understanding Bricks and Its Business Model09:56 Supply Chain Dynamics in Emerging Markets15:08 Funding Strategies and Market Expansion20:06 Debt Financing and Working Capital Management23:51 The Role of Debt in Business Growth24:18 Evaluating Investment Metrics25:10 Understanding Unit Economics26:31 Investment Opportunities in Saudi Arabia28:11 Optimism in the Construction Industry29:39 Navigating Customer Relationships in Startups30:00 The Challenge of Custom Solutions35:34 The Importance of Long-Term Relationships36:18 Technology Integration in Construction39:02 The Future of Construction Technology----------------Sign up to the #1 Newsletter In Construction Tech. Join over 1,000 like-minded Founders, Investors and Techies disrupting the way we build. Forever : https://bricks-bytes.beehiiv.com/subscribe---------------LinkedIn: https://www.linkedin.com/company/bricks-bytes/X/Twitter: https://twitter.com/bricksbytespodYoutube: https://www.youtube.com/channel/UCmNbunUTIIQDzbJgGJt9_ZgInstagram: https://www.instagram.com/bricksbytes/—---------------------------------------------------------- #podcast #construction #constructionindustry #bricksandbytes #startups #architecture #design #civilengineering #engineering #constructiontechnology #engineer #architect #civilengineer #concrete #podcaster #podcasting #entrepreneur #podcasts #podcastlife #startups #entrepreneurship
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Bricks, Buck$ And Bytes
Invoice reconciliation, AI automation, Material data infrastructure & CFO-driven adoption
From calling suppliers to schedule deliveries to manually typing data into Excel - this German startup secures €12.5M to fix construction's paper problem.In today's episode of Bricks, Bucks and Bytes, we had Henric Meinhardt from comstruct walk us through how they're digitizing the material delivery and invoice reconciliation process between suppliers and contractors.We got to learn about how they're using AI to process unstructured data from thousands of suppliers, replacing manual data entry with automated workflows.And interestingly, we heard an investor's perspective on why focusing on financial processes can be the best entry point into construction companies, starting with the CFO rather than on-site teams.Tune in to find out about:✅ How comstruct automates invoice matching and material tracking✅ Why large language models are making traditional EDI interfaces obsolete✅ Their unique go-to-market strategy targeting CFOs first✅ How they convinced World Cup winner Mario Götze to investListen to the full episode on Spotify to hear how comstruct is building the infrastructure for construction's digital future.-----------Chapters00:00 Introduction to Constrakt and Funding Success03:06 The Evolution of Construction Processes06:07 Agentic AI and Its Impact on Construction09:01 Future of Invoicing in Construction12:11 Optimizing Procurement Processes15:08 Supplier Engagement and Automation17:48 Competition and Market Landscape20:59 ESG Considerations in Construction24:07 International Expansion and Future Plans24:37 Technical Difficulties and Humor25:09 Go-to-Market Strategy Insights28:57 Understanding Customer Needs and ROI29:59 Investment and Growth Plans31:44 Navigating the Construction Tech Landscape32:38 Pre-Construction Processes and Challenges36:54 Prioritization in Business Strategy39:14 Engaging Investors in Unique Niches
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Bricks, Buck$ And Bytes
Why European Construction Tech Could Outperform US Startups: A 5X Cost Advantage Revealed
In today's episode of Bricks, Bucks and Bytes, we learn about the story of an AEC start-up that raised $25M from a prestigious investor only to shut up shop shortly after announcing their round.We got insights into late-stage funding challenges in construction tech, with a seasoned investor highlighting why businesses struggle to raise Series B rounds when earlier rounds were overvalued.Also, we learned why Europe might offer better returns for construction tech investors than the US, despite the US potentially delivering bigger individual outcomes.Tune in to find out about:✅ Why listening to non-VC entrepreneurs is crucial for sustainable growth✅ The mechanics of construction tech startup valuations across funding rounds✅ How to navigate down rounds and recapitalization✅ Why European construction tech startups have a 4-5x cost advantage----Chapters00:00 Introduction and Light Banter01:49 Challenges in Construction Tech Funding04:27 Strategies for Raising Capital09:20 Profitability vs. Growth in Construction Tech12:56 Late Stage Funding Trends15:24 Avoiding Overvaluation in Funding Rounds17:28 Valuation Mechanics in Funding Rounds21:16 Equity Dynamics in Down Rounds23:06 Anecdotes from the Industry25:42 Reflections on Construction Tech Investing29:25 Comparative Analysis: Europe vs. US in Construction Tech33:00 Future of Point Solutions in Construction Tech
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Bricks, Buck$ And Bytes
First Principles & Founder Success: Lessons from Scott Wolf's Levelset Journey
"20 years of experience or 1 year repeated 20 times?" - This profound question from Scott Wolfe (Levelset) captures why some founders achieve extraordinary success while others stay stagnant.
In today's episode of Bricks, Bucks and Bytes, we explored how compound experience and non-linear career paths shape successful founders in construction tech.
Tune in to learn about:
✅ How Scott Wolfe's diverse background (software, retail, law) led to Levelset's success
✅ Why non-linear experiences often lead to breakthrough innovations
✅ The truth about choosing the right capital structure for your business
✅ Why your customer should be your best source of capital
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Chapters
00:00 Introduction and Context Setting
01:08 Scott Wolf's Impactful Insights
02:15 The Concept of Compound Experience
04:17 Nonlinear vs. Linear Experiences
10:38 The Importance of Curiosity
12:20 Applying Compounded Knowledge
16:33 The Role of Blogging in Business Growth
25:50 Choosing the Right Capitalization Method
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