A Product Manager's Guide to Building Hardware for Construction Sites - Emidio Piermarini
"I can't make that journey all the way to that facility and write up for you in a Notion board what it's like. You have to go to a construction site to really understand how busy people are."
In today's episode of Bricks and Bytes, we had Emidio Piermarini, and we got to learn about the challenges of product management in construction tech, the importance of physical solutions for physical problems, and the value of embracing negative feedback... and many more!
Tune in to find out about:
✅ The journey from structural engineering to product management
✅ How Converge is revolutionizing precast concrete tracking
✅ The limitations of software-only solutions in construction
✅ The potential for performance-based contracts in construction tech
Listen to the full episode on Spotify to gain insights into the future of construction technology and the importance of bridging the gap between digital solutions and physical realities.
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BuildVision is a procurement network for the $5T commercial construction market. We are transforming the commercial construction supply chain by bringing contractors, manufacturers, and project stakeholders onto a single software platform—revolutionizing how every component is sourced, purchased, and financed.
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Bricks & Bytes
The Underdog Story of Construction's Hottest Startup
What would you risk to pursue your dream? For Tom Deane, it meant everything - even if it meant putting in his last penny to go all-in on a bold vision.
In this must-listen episode, Tom Deane, Co-Founder of Project Mark shows us what it really takes to be successful in the startup world.
He takes us behind the scenes and pulls the curtain on the story behind Project Mark - his innovative Construction-CRM platform. You'll also hear how he and his co-founders bootstrapped just $1,500 into an initial $500,000 before raising a staggering $3 million in seed round.
Hear how Tom’s ability to tell a story well made all the difference.
You'll also learn:
• How to craft a pitch that delivers investment
• How to identify and partner with the right VC for long-term success
• Usual pitfalls that derail fundraising efforts (and how to avoid them)
• How Project Mark empowers construction businesses to win more bids
• How struggle and perseverance are key to success
• What's possible when you go all-in on your entrepreneurial dreams
And much more ..
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This episode is brought to you by Shft—the BIM partner you need to fill the gap in your digital skills and tackle your BIM needs, end-to-end.
Visit: https://maketheshft.digital
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Timestamps:
(00:00:00-00:02:27) Intro
(00:02:27-00:10:11) About Tom'e Journey and ProjectMark
(00:10:11-00:26:05) Top 50 ConTech Startups in 2024
(00:26:05-00:30:33) How To Build relationship with VCs
(00:30:33-00:41:09) Pre & Post Funding Scenarios
(00:41:09-00:48:32) Silicon Valley As An Entrepreneur Ecosystem
(00:48:32-00:49:39) Outro
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Bricks & Bytes
Insurance Is More Backward Than Construction! Dragging Construction Insurance To 2024 - Phillip Callow
In today’s episode, we have Philip Callow, Founder of construction insurance platform Rosetta Risk Management Ltd.
In this episode, we learn about the surprising math behind construction insurance premiums, how large projects can be insured for surprisingly low costs and much more!
Tune in to find out about:
The $440 million UK construction insurance market and how premium rates are set
Why the adversarial nature of construction makes insurance so difficult
How the Grenfell Tower tragedy changed how underwriters view risk
The future of using telematics and AI to provide dynamic risk pricing
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Philip Callow | Founder at Rosetta Risk Management Ltd
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This episode is brought to you by Shft—helping contractors like you leverage BIM to secure a leading position in the race towards construction’s digital future.
Visit: https://maketheshft.digital
Timestamps:
(00:00:00-00:02:38) Intro
(00:02:38-00:09:40) Insurance in context of Construction
(00:09:40-00:11:45) Premium Cost of Insurance In Construction
(00:11:45-00:27:10) Does the insurer always wins?
(00:27:10-00:34:30) Role of data for risk calculation
(00:34:30-00:39:20) Real-time data for insurance
(00:39:20-00:42:22) Lessons Philip learned from Corporate World
(00:42:22-00:43:22) Outro
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Bricks & Bytes
25 Startups And $500 Million Funding | From Marine Biology To Investment Megalodon
In this episode, we sit down with Parker Mundt, Vice President of Suffolk Technologies. His story is as unique as it is fascinating. Join us as we discover how Parker’s unique background is shaping the future of the construction industry with groundbreaking solutions – and empowering startups.
Listen as Parker shares insider insights on the most promising areas for technological disruption, the key factors driving the adoption of new solutions, and what it takes to build a successful construction tech startup.
Find out:
The best Go-To-Market strategies on construction tech right now
The critical role of seamless implementation and demonstrable ROI
Emerging opportunities in design tech, supply chain, robotics, and more
Strategies for founders to validate ideas, raise funds, and build investable companies
And much more.
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Sign up for our newsletter The Bytes Line at: https://bricks-bytes.com
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Youtube: https://www.youtube.com/channel/UCmNbunUTIIQDzbJgGJt9_Zg
Instagram: https://www.instagram.com/bricksbytes/
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This episode is brought to you by Shft—helping contractors like you leverage BIM to secure a leading position in the race towards construction’s digital future.
Visit: https://maketheshft.digital
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BuildVision is a procurement network for the $5T commercial construction market. We are transforming the commercial construction supply chain by bringing contractors, manufacturers, and project stakeholders onto a single software platform—revolutionizing how every component is sourced, purchased, and financed.
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Timestamps:
(00:00 - 02:32) - Intro to Parker & Our Sponsors
(02:32 - 07:13) - Parker's Journey
(07:14 - 18:19) - About Boost - Built World Accelerator Program
(18:20 - 32:41) - About Suffolk Tech
(32:42 - 39:57) - Capabilities of LLMs and AI
(39:58 - 42:17) - Unicorns Creation in Design Space
(42:18 - 47:07) - Growth Strategies for Construction Tech Startups
(47:08 - 54:36) - Strategy For Go-To-Market and Sales
(54:37 - 01:03:45) - How To Build Better Investable Startup
(01:03:45 - 01:04:47) - Outro
Building Materials Marketplace vs Cloud Manufacturing: What Works Where?
Building my own house made me realize how broken construction supply chains are - Saudi BRKZ founder's story sounds familiar?In today's episode of Bricks, Bucks and Bytes, we explored how Saudi BRKZ secured $17M Series A funding for their construction materials marketplace, bringing their total raise to $22.5M in just two years.We discussed how emerging markets like Saudi Arabia present unique opportunities for construction tech marketplaces that wouldn't work in Western markets, due to their concentrated demand and fragmented supply.We also got fascinating insights from Patric on why having 1,100 suppliers might not be the most efficient strategy for a construction materials marketplace, and why the "cloud manufacturer" model could be more effective.Tune in to learn about:✅ Why Saudi Arabia's construction tech scene is heating up✅ The difference between managed marketplaces and cloud manufacturers✅ How venture debt can be smartly used in profitable marketplace models✅ Why expanding to 40 cities quickly might raise questions for investorsListen to the full episode on Spotify to hear our deep dive into construction tech marketplaces and emerging market opportunities.----------------Chapters00:00 Introduction and Personal Insights01:55 Exploring Construction Tech Opportunities05:01 Understanding Bricks and Its Business Model09:56 Supply Chain Dynamics in Emerging Markets15:08 Funding Strategies and Market Expansion20:06 Debt Financing and Working Capital Management23:51 The Role of Debt in Business Growth24:18 Evaluating Investment Metrics25:10 Understanding Unit Economics26:31 Investment Opportunities in Saudi Arabia28:11 Optimism in the Construction Industry29:39 Navigating Customer Relationships in Startups30:00 The Challenge of Custom Solutions35:34 The Importance of Long-Term Relationships36:18 Technology Integration in Construction39:02 The Future of Construction Technology----------------Sign up to the #1 Newsletter In Construction Tech. Join over 1,000 like-minded Founders, Investors and Techies disrupting the way we build. Forever : https://bricks-bytes.beehiiv.com/subscribe---------------LinkedIn: https://www.linkedin.com/company/bricks-bytes/X/Twitter: https://twitter.com/bricksbytespodYoutube: https://www.youtube.com/channel/UCmNbunUTIIQDzbJgGJt9_ZgInstagram: https://www.instagram.com/bricksbytes/—---------------------------------------------------------- #podcast #construction #constructionindustry #bricksandbytes #startups #architecture #design #civilengineering #engineering #constructiontechnology #engineer #architect #civilengineer #concrete #podcaster #podcasting #entrepreneur #podcasts #podcastlife #startups #entrepreneurship
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Bricks, Buck$ And Bytes
Invoice reconciliation, AI automation, Material data infrastructure & CFO-driven adoption
From calling suppliers to schedule deliveries to manually typing data into Excel - this German startup secures €12.5M to fix construction's paper problem.In today's episode of Bricks, Bucks and Bytes, we had Henric Meinhardt from comstruct walk us through how they're digitizing the material delivery and invoice reconciliation process between suppliers and contractors.We got to learn about how they're using AI to process unstructured data from thousands of suppliers, replacing manual data entry with automated workflows.And interestingly, we heard an investor's perspective on why focusing on financial processes can be the best entry point into construction companies, starting with the CFO rather than on-site teams.Tune in to find out about:✅ How comstruct automates invoice matching and material tracking✅ Why large language models are making traditional EDI interfaces obsolete✅ Their unique go-to-market strategy targeting CFOs first✅ How they convinced World Cup winner Mario Götze to investListen to the full episode on Spotify to hear how comstruct is building the infrastructure for construction's digital future.-----------Chapters00:00 Introduction to Constrakt and Funding Success03:06 The Evolution of Construction Processes06:07 Agentic AI and Its Impact on Construction09:01 Future of Invoicing in Construction12:11 Optimizing Procurement Processes15:08 Supplier Engagement and Automation17:48 Competition and Market Landscape20:59 ESG Considerations in Construction24:07 International Expansion and Future Plans24:37 Technical Difficulties and Humor25:09 Go-to-Market Strategy Insights28:57 Understanding Customer Needs and ROI29:59 Investment and Growth Plans31:44 Navigating the Construction Tech Landscape32:38 Pre-Construction Processes and Challenges36:54 Prioritization in Business Strategy39:14 Engaging Investors in Unique Niches
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Bricks, Buck$ And Bytes
Why European Construction Tech Could Outperform US Startups: A 5X Cost Advantage Revealed
In today's episode of Bricks, Bucks and Bytes, we learn about the story of an AEC start-up that raised $25M from a prestigious investor only to shut up shop shortly after announcing their round.We got insights into late-stage funding challenges in construction tech, with a seasoned investor highlighting why businesses struggle to raise Series B rounds when earlier rounds were overvalued.Also, we learned why Europe might offer better returns for construction tech investors than the US, despite the US potentially delivering bigger individual outcomes.Tune in to find out about:✅ Why listening to non-VC entrepreneurs is crucial for sustainable growth✅ The mechanics of construction tech startup valuations across funding rounds✅ How to navigate down rounds and recapitalization✅ Why European construction tech startups have a 4-5x cost advantage----Chapters00:00 Introduction and Light Banter01:49 Challenges in Construction Tech Funding04:27 Strategies for Raising Capital09:20 Profitability vs. Growth in Construction Tech12:56 Late Stage Funding Trends15:24 Avoiding Overvaluation in Funding Rounds17:28 Valuation Mechanics in Funding Rounds21:16 Equity Dynamics in Down Rounds23:06 Anecdotes from the Industry25:42 Reflections on Construction Tech Investing29:25 Comparative Analysis: Europe vs. US in Construction Tech33:00 Future of Point Solutions in Construction Tech
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Bricks, Buck$ And Bytes
First Principles & Founder Success: Lessons from Scott Wolf's Levelset Journey
"20 years of experience or 1 year repeated 20 times?" - This profound question from Scott Wolfe (Levelset) captures why some founders achieve extraordinary success while others stay stagnant.
In today's episode of Bricks, Bucks and Bytes, we explored how compound experience and non-linear career paths shape successful founders in construction tech.
Tune in to learn about:
✅ How Scott Wolfe's diverse background (software, retail, law) led to Levelset's success
✅ Why non-linear experiences often lead to breakthrough innovations
✅ The truth about choosing the right capital structure for your business
✅ Why your customer should be your best source of capital
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Chapters
00:00 Introduction and Context Setting
01:08 Scott Wolf's Impactful Insights
02:15 The Concept of Compound Experience
04:17 Nonlinear vs. Linear Experiences
10:38 The Importance of Curiosity
12:20 Applying Compounded Knowledge
16:33 The Role of Blogging in Business Growth
25:50 Choosing the Right Capitalization Method
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