A Product Manager's Guide to Building Hardware for Construction Sites - Emidio Piermarini
"I can't make that journey all the way to that facility and write up for you in a Notion board what it's like. You have to go to a construction site to really understand how busy people are."
In today's episode of Bricks and Bytes, we had Emidio Piermarini, and we got to learn about the challenges of product management in construction tech, the importance of physical solutions for physical problems, and the value of embracing negative feedback... and many more!
Tune in to find out about:
✅ The journey from structural engineering to product management
✅ How Converge is revolutionizing precast concrete tracking
✅ The limitations of software-only solutions in construction
✅ The potential for performance-based contracts in construction tech
Listen to the full episode on Spotify to gain insights into the future of construction technology and the importance of bridging the gap between digital solutions and physical realities.
-----
Sign up to the #1 Newsletter In Construction Tech. Join over 1,000 like-minded Founders, Investors and Techies disrupting the way we build. Forever : https://bricks-bytes.beehiiv.com/subscribe
----
BuildVision is a procurement network for the $5T commercial construction market. We are transforming the commercial construction supply chain by bringing contractors, manufacturers, and project stakeholders onto a single software platform—revolutionizing how every component is sourced, purchased, and financed.
read more
Bricks & Bytes
The Underdog Story of Construction's Hottest Startup
What would you risk to pursue your dream? For Tom Deane, it meant everything - even if it meant putting in his last penny to go all-in on a bold vision.
In this must-listen episode, Tom Deane, Co-Founder of Project Mark shows us what it really takes to be successful in the startup world.
He takes us behind the scenes and pulls the curtain on the story behind Project Mark - his innovative Construction-CRM platform. You'll also hear how he and his co-founders bootstrapped just $1,500 into an initial $500,000 before raising a staggering $3 million in seed round.
Hear how Tom’s ability to tell a story well made all the difference.
You'll also learn:
• How to craft a pitch that delivers investment
• How to identify and partner with the right VC for long-term success
• Usual pitfalls that derail fundraising efforts (and how to avoid them)
• How Project Mark empowers construction businesses to win more bids
• How struggle and perseverance are key to success
• What's possible when you go all-in on your entrepreneurial dreams
And much more ..
—----------------------------
Sign up for our newsletter at: https://bricksbytes.show
LinkedIn: https://www.linkedin.com/company/bricks-bytes/
X/Twitter: https://twitter.com/bricksbytespod
Youtube: https://www.youtube.com/channel/UCmNbunUTIIQDzbJgGJt9_Zg
Instagram: https://www.instagram.com/bricksbytes/
—---------------------------
This episode is brought to you by Shft—the BIM partner you need to fill the gap in your digital skills and tackle your BIM needs, end-to-end.
Visit: https://maketheshft.digital
—----------------------------------
Timestamps:
(00:00:00-00:02:27) Intro
(00:02:27-00:10:11) About Tom'e Journey and ProjectMark
(00:10:11-00:26:05) Top 50 ConTech Startups in 2024
(00:26:05-00:30:33) How To Build relationship with VCs
(00:30:33-00:41:09) Pre & Post Funding Scenarios
(00:41:09-00:48:32) Silicon Valley As An Entrepreneur Ecosystem
(00:48:32-00:49:39) Outro
read more
Bricks & Bytes
Insurance Is More Backward Than Construction! Dragging Construction Insurance To 2024 - Phillip Callow
In today’s episode, we have Philip Callow, Founder of construction insurance platform Rosetta Risk Management Ltd.
In this episode, we learn about the surprising math behind construction insurance premiums, how large projects can be insured for surprisingly low costs and much more!
Tune in to find out about:
The $440 million UK construction insurance market and how premium rates are set
Why the adversarial nature of construction makes insurance so difficult
How the Grenfell Tower tragedy changed how underwriters view risk
The future of using telematics and AI to provide dynamic risk pricing
----------------------------------------
Philip Callow | Founder at Rosetta Risk Management Ltd
—-------------------------------------
This episode is brought to you by Shft—helping contractors like you leverage BIM to secure a leading position in the race towards construction’s digital future.
Visit: https://maketheshft.digital
Timestamps:
(00:00:00-00:02:38) Intro
(00:02:38-00:09:40) Insurance in context of Construction
(00:09:40-00:11:45) Premium Cost of Insurance In Construction
(00:11:45-00:27:10) Does the insurer always wins?
(00:27:10-00:34:30) Role of data for risk calculation
(00:34:30-00:39:20) Real-time data for insurance
(00:39:20-00:42:22) Lessons Philip learned from Corporate World
(00:42:22-00:43:22) Outro
read more
Bricks & Bytes
25 Startups And $500 Million Funding | From Marine Biology To Investment Megalodon
In this episode, we sit down with Parker Mundt, Vice President of Suffolk Technologies. His story is as unique as it is fascinating. Join us as we discover how Parker’s unique background is shaping the future of the construction industry with groundbreaking solutions – and empowering startups.
Listen as Parker shares insider insights on the most promising areas for technological disruption, the key factors driving the adoption of new solutions, and what it takes to build a successful construction tech startup.
Find out:
The best Go-To-Market strategies on construction tech right now
The critical role of seamless implementation and demonstrable ROI
Emerging opportunities in design tech, supply chain, robotics, and more
Strategies for founders to validate ideas, raise funds, and build investable companies
And much more.
-------------------------
Stay ahead. Get all the news and insider exclusives delivered straight to your inbox.
Sign up for our newsletter The Bytes Line at: https://bricks-bytes.com
LinkedIn: https://www.linkedin.com/company/bricks-bytes/
X/Twitter: https://twitter.com/bricksbytespod
Youtube: https://www.youtube.com/channel/UCmNbunUTIIQDzbJgGJt9_Zg
Instagram: https://www.instagram.com/bricksbytes/
—---------------------------
This episode is brought to you by Shft—helping contractors like you leverage BIM to secure a leading position in the race towards construction’s digital future.
Visit: https://maketheshft.digital
—----------------------------------
BuildVision is a procurement network for the $5T commercial construction market. We are transforming the commercial construction supply chain by bringing contractors, manufacturers, and project stakeholders onto a single software platform—revolutionizing how every component is sourced, purchased, and financed.
---------------------------------
Timestamps:
(00:00 - 02:32) - Intro to Parker & Our Sponsors
(02:32 - 07:13) - Parker's Journey
(07:14 - 18:19) - About Boost - Built World Accelerator Program
(18:20 - 32:41) - About Suffolk Tech
(32:42 - 39:57) - Capabilities of LLMs and AI
(39:58 - 42:17) - Unicorns Creation in Design Space
(42:18 - 47:07) - Growth Strategies for Construction Tech Startups
(47:08 - 54:36) - Strategy For Go-To-Market and Sales
(54:37 - 01:03:45) - How To Build Better Investable Startup
(01:03:45 - 01:04:47) - Outro
Construction Crash Coming - Our NEW Host, US Economy Contracts 0.3%, Trump Tariffs Hit Construction, Autodesk vs Procore Battle, AI, Biggest Construction Tech Failures
Is Construction Headed for a Slowdown, or a Full-Blown Crash?
This week on Bricks, Bucks & Bytes, things get spicy.We dig into the 0.3% drop in US GDP—and why it might just be the beginning for the construction sector. But tariffs and rate hikes are only half the story. The real drama? AI hype cycles, Autodesk vs. Procore, and why most “AI for construction” startups are just faucets with no bathtub.
Inside this episode:Why the US economy is wobbling—and how it's already hitting constructionThe real reason projects are stalling (hint: it’s not just input costs)The “bathtub vs. faucet” theory of AI—and how it exposes weak GTM strategiesAutodesk: overpriced legacy? Or sleeping giant ready to crush Procore?The top 20 construction tech failures—modular startups dominate the list
Plus:What BuildingConnected could have become (and why Autodesk isn’t using it)Why not having pricing certainty is killing dealsThe Katerra excuse that made everyone on the show wince
Key Quote:
"You're not solving the problem. You're just identifying the problem for someone else to win." - Dustin DeVan
If you’re in AEC and want to see the next wave coming before it hits... this one’s required listening.
------Chapters00:00 Intro01:35 Introduction and Welcome02:43 US Economy Contraction and Recession Concerns08:38 Impact of Tariffs on Construction Costs13:37 Short-term vs Long-term Economic Perspectives19:40 Global Supply Chain and Trade Dynamics25:34 AI's Role in Construction and Economic Resilience31:35 Business Strategies in a Volatile Market38:25 Innovative Content Formats in AI and Supply Chains40:06 The Role of AI in Construction Economics42:57 AI as a Commodity: The Bathtub Metaphor49:26 Disrupting the Authoring Space: Challenges and Opportunities56:44 Investing in Autodesk: A Critical Analysis01:11:11 Procore's Challenges and Market Dynamics01:13:44 Marketing Strategies in Construction Tech01:15:55 Potential Disruptors: Google and Microsoft01:20:15 Mergers and Acquisitions in Construction Tech01:21:47 Top Construction Tech Failures: A Game01:27:00 Lessons from Construction Tech Failures
read more
Bricks, Buck$ And Bytes
VCs Are NOT Always The Answer - Bootstrapping Benefits & Sustainable Growth from Funding Experts
"Venture capital in PropTech increased 82X from $200M to $15B in just 15 years - but is VC money right for construction tech founders right now?"In today's episode of Bricks, Bucks and Bytes, we got to learn about J.P. Bowgen's journey from AlphaSites to Macy's corporate innovation team to becoming a partner at Camber Creek.We got to learn about how Camber Creek de-risks investments by testing startups with their 300+ real estate and construction LP network before investing.Also, we learned about J.P.'s hot take that PropTech and ConTech might not actually be mature enough for venture capital money right now - with only 1 in 4 companies spending more than 1% of revenue on digitization.Tune in to find out about: ✅ How Camber Creek operates as an "outsourced R&D department" for real estate companies ✅ Why construction tech is 5-7 years behind PropTech but might soon leapfrog it ✅ The shift in ConTech companies selling upstream to owners instead of just GCs ✅ The importance of personal brand building for VCsListen now on Spotify to hear the full conversation with J.P. Bowgen.-----------Chapters00:00 Introduction and Personal Updates01:10 Journey into Venture Capital05:30 Transition from Macy's to Camber Creek14:51 Establishing a Presence in Europe16:23 Camber Creek's Investment Thesis and Origins18:29 The Digital Transformation of Real Estate19:55 De-risking Investments through Strategic Engagement21:21 The Role of Strategic Investors in Venture Capital23:41 Navigating the Landscape of Venture Capital26:26 The Importance of Media in Deal Flow30:29 Building a Personal Brand in Venture Capital33:41 Opportunistic Investing in PropTech and Construction Tech37:30 The Shift in Technology Adoption in Construction39:36 Debunking Misconceptions about Venture Capital
read more
Bricks, Buck$ And Bytes
US VC Returns Underperform Globally - Market Saturation & Hidden Opportunities from Construction Unicorns
"The US VC market is the worst performing of all VC markets across the world in terms of financial performance." In today's episode of Bricks, Bucks and Bytes, we got to learn about BuildOps securing $127 million in Series C funding and achieving unicorn status with a $1B valuation.We also explored the structural differences between US and European contractor software markets, where European contractors are typically smaller and 5-10 years behind in software adoption compared to their US counterparts.Additionally, we gained insight into how fund size impacts investment strategy, with smaller VC funds avoiding obvious competitive spaces that larger funds eagerly pursue.Tune in to find out about:✅ Why BuildOps and Service Titan succeed with modular software for contractors✅ How SaaS business models justify higher valuations than traditional services✅ Why European construction software is following a roll-up strategy✅ The difference between investing in "the business" versus "the share price"------Chapters00:00 Introduction and Recent Developments04:50 BuildOps: A New Unicorn in Construction Tech19:06 Comparing BuildOps and ServiceTitan27:49 Valuation Insights and Market Dynamics
"Windows and doors constitute about 8% of a home's value, but the ratio actually skews upward as the value of the home goes up." - A fascinating insight into why this category commands such high margins globally.In today's episode of Bricks, Bucks and Bytes, we got to learn about Green Fortune's $4.5M funding from Fundamental, bringing cloud manufacturing to the windows and doors industry in India.We got to learn about India's evolving investment landscape, with Western funds increasingly launching India-specific strategies rather than treating it as just another "emerging market."Also, we learnt about the "Dolphin Founder" philosophy that investors value - founders who "come up for air" by proving EBITDA profitability before a funding round.Tune in to find out about:✅ Why windows are one of the most touched points in your home and critical to energy efficiency✅ How Green Fortune is filling the "missing middle" between luxury and substandard options✅ Why building materials companies perform exceptionally well in Indian public markets✅ The upcoming IPOs of construction tech companies in India for 2025Listen to the full episode on Spotify to hear more insights on construction tech investments across global markets.-----------Chapters00:00 Introduction and Guest Welcome01:39 Investment in Green Fortune: Overview and Rationale06:30 Cloud Manufacturing in the Building Materials Sector10:04 Market Dynamics: Customization and Standardization in India13:21 The Importance of Windows in Construction15:06 Green Fortune's Unique Selling Proposition18:58 Utilization of Investment Funds26:38 Business Model and Revenue Generation26:44 Exploring Green Fortune's Sales Channels29:01 Profitability and Business Model Insights31:19 Innovations in Manufacturing and Supply Chain34:01 Investment Landscape in India39:45 Challenges and Opportunities for Startups46:55 The IPO Market in India