Building Mercator: From 90 Investor Pitches in 3 Weeks to Changing How Contractors Find Projects
"Pre-construction is actually just free construction because it's a lot of work up front that you don't often get paid for." - Chloe Smith, CEO of Mercator
In today's episode of Bricks and Bytes, we sat down with Chloe Smith, who shared her journey of building Mercator, a construction tech startup that's changing how contractors find early-stage project opportunities.
Tune in to discover:
✅ Why Mercator focuses only on Texas (for now) and how they plan to expand
✅ The power of hiring for talent over skill in a fast-growing startup
✅ How they built their own "accelerator" by carefully selecting operator-investors
✅ Their unique approach to product development through an intensive beta program with general contractors
Listen to the full episode on Spotify to learn how Mercator is helping contractors get involved in projects before the bidding phase even begins - as Chloe puts it, "It's almost like using a marriage registry as a dating app."
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00:00 Intro
02:43 Introduction to Chloe Smith and Mercator
05:45 The Journey into Construction and Data Strategy
08:40 Understanding Mercator's Functionality
11:46 Data Sources and Technology Behind Mercator
14:50 The Role of Large Language Models
17:34 Target Customers and Market Focus
20:41 Project Detail Pages and User Experience
23:45 Data Visibility and Insights
26:29 Utilizing Construction Data for Industry Reports
29:50 Expansion from Canada to the US
32:48 Revenue Model and Future Growth
36:46 Understanding Product-Market Fit
38:57 The Fundraising Journey
45:07 Building a Strong Investor Network
51:44 Evolving Go-To-Market Strategies
1:02:43 Hiring for Talent vs. Skill
1:04:43 Defensibility in the Age of AI
1:05:20 Choosing the Right Mentors
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Bricks & Bytes
What We Learned After a Year of Talking to Construction Tech's Biggest Names - November Monthly Review
"Follow the money to grow, follow your passion to build. While US construction tech startups have raised $30B, India's $1B investment is yielding better returns."
In today's episode of Bricks & Bytes, we did our November Monthly Review where we reflected on an action-packed month of content creation and exciting future plans.
We even explored fascinating market dynamics, founder insights, and geographic opportunities in construction tech.
Tune in to find out about:
✅ Our successful launch of the AI in Construction Report and first steps into monetization
✅ Highlights from our Boston trip interviewing startups at Suffolk's boost cohort
✅ Behind the scenes of the upcoming Ediphi super series releasing in January
✅ Plans for New York and San Francisco tour in 2025, plus a potential India expansion
Listen to the full episode on Spotify to hear Owen, Martin, and Patric discuss their key takeaways from November, upcoming content plans, and Patric’s take on why founders often over-obsess with product and under-obsess with distribution.
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Chapters
00:00 End of Year Reflections
03:01 Cultural Differences in Business Mindset
05:50 The Impact of Travel on Business
08:47 Exploring AI in Construction
12:11 The Role of Community in Innovation
14:55 Challenges in Design and Construction Software
17:52 The Disconnect Between Traditional and Startup Worlds
21:00 The Influence of Trust in Business Relationships
24:07 Venture Capitalists in Government
26:59 The Future of Governance and Innovation
32:48 Understanding Argentina's Political Landscape
35:09 The Importance of Product Distribution
40:40 Marketing Challenges in Construction Tech
43:47 Trends in AEC Technology
44:29 Talent Acquisition in the AEC Sector
46:03 Investment Trends in Construction Tech
50:34 Cultural Insights: Christmas Traditions
57:33 Closing Thoughts and Future Plans
It's great to watch how Alrik and ONX Homes are innovating within the logistics (Alrik) and prefabricated home building (ONX Homes).
In this episode, we sat with Patric and had an in-depth discussion about Alrik, a pioneering construction tech company known for its sophisticated software solutions that monitor and supervise fleet activities.
We also discussed about ONX Homes, a trailblazer in the South Florida housing market, utilizing precast concrete wall slabs to revolutionize single-family home construction.
Wrapping up, Patric told us about various pricing models for software as a service (SaaS) in the construction sector, examining how companies can effectively monetize their offerings while providing value to their clients.
Key Takeaways:
Alrik offers software for supervising and monitoring fleet activity in the construction sector, aiming to improve productivity and sustainability.
The intersection of logistics and construction tech is crucial for optimizing construction through efficient supply chains.
Having a background in construction or logistics can provide valuable insights and connections when building a construction tech startup.
ONX Homes is a single-family home building company in South Florida that uses precast concrete elements to build homes.
Pricing models for software as a service in the construction industry often involve annual or monthly subscriptions, token models, or hybrid models based on features, usage, or seats.
Timestamps:
00:00 Alrik: Optimizing Fleet Activity in Construction
05:43 The Intersection of Logistics and Construction Tech
09:33 ONX Homes: Innovating with Precast Concrete
13:11 The Importance of Background in Construction Tech Startups
Companies Mentioned:
Alrik
ONX Homes
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Bricks & Bytes
BBBC 06/04/24 - Okibo's $7.85M Funding, Construction Labor Shortages and Robotics Revolution
Okibo, a groundbreaking robotics company, has recently secured $7.85 million in equity funding. Their innovative product—a drywall finishing and painting robot—guided by AI and sensors, offers a transformative solution to address the persistent labor shortage and enhance efficiency in construction projects.
In this episode, we explore how robotics are reshaping the construction landscape and how Okibo's service-oriented approach to selling painting services, rather than the robots themselves, is revolutionizing industry norms.
We delve into the significance of partnerships and subcontractor models in scaling robotics ventures within construction, highlighting how these collaborations are essential for widespread adoption and implementation.
Key Takeaways:
Okibo secures $7.85 million in equity funding for their AI-guided drywall finishing and painting robot.
Robotics offer a solution to the labor shortage crisis in construction while enhancing project efficiency.
Partnerships and subcontractor models play a pivotal role in scaling robotics ventures within the construction industry.
The funding landscape for robotics in construction is growing steadily, signaling significant potential for innovation.
The future of robotics in construction lies in specialized product and software companies focusing on controlled environments and highly repeatable motions.
Companies Mentioned:
Okibo : https://okibo.com/
Monumental : https://www.monumental.co/
Icon Robotics : https://www.iconrobotics.com/
Canvas : http://gocanvas.io/
Paintjet : https://paintjet.com/
Promise Robotics : https://promiserobotics.com/
Timestamps:
00:00 Introduction and Overview
01:05 Addressing the Labor Shortage in Construction
08:05 Scaling Robotics Companies through Subcontractor Models
13:46 The Future of Robotics in Construction
25:18 The Use Cases of Robotics in Construction
29:55 The Nuances of Funding Rounds in Venture Capital
31:11 Wrap-up and Personal Reflections
New Steel Tariffs Hit, Is A 12hr Work-day Unreasonable, Decision Making Frameworks, ChaGPT NoteTaker Kills Startups
50% Tarrifs are about to break construction - And That's Only The BeginningIn this episode of Bricks, Bucks & Bytes, our hosts dive deep into the chaos reshaping the construction industry and startup world. What we cover:The shocking 50% steel and aluminum tariffs that just doubled construction costs overnightWhy rebar prices have exploded 26% and added $14,000 to every homeHow 68% of builders are now facing project delays due to supplier chaosThe brutal truth about why VCs pushing "996" work culture are dead wrongChatGPT's bombshell announcement that just killed $250M worth of AI startupsWhy construction tech companies are becoming consultancies (and if that's good or bad)The real reason behind tariffs that nobody talks aboutForward deployed engineers - the new trend taking over AEC techWhy some founders are burning out while others thrive"VCs pushing 9 to 6 are idiots. Most founders have no liquid capital and are actually struggling to make ends meet. You need to do whatever makes you most effective because it's not about hours you work, it's about output." - DustinFrom supply chain disasters to startup strategies, this episode unpacks the macro forces reshaping how we build - and who survives the chaos.------------------Sponsors:BuildVision - streamlining the construction supply chain with a unified platform - www.buildvision.io4M Analytics - Instant, reliable utility data you can trust and verify - https://www.4manalytics.com/----------------------Chpaters00:00 Introduction and Current Events04:45 Impact of New Tariffs on Construction07:48 Economic Implications of Tariffs10:55 Labor Market Dynamics in Construction13:52 Challenges in Project Management16:57 Future of Construction Projects19:52 Immigration and Labor Supply22:51 Market Reactions and Predictions25:47 Conclusion and Future Outlook31:58 Infrastructure Investment and Economic Resilience33:43 Restoration Business Dynamics34:53 Market Optimism and Economic Trends39:48 Technology in AEC: Forward Deployed Engineering52:11 Software Stack Consolidation and Customization58:09 Partnerships in Technology Solutions01:05:24 The 996 Work Culture Debate01:08:10 Personal Work Routines and Mental Health01:11:01 Decision-Making in Business01:16:24 The Role of Bias in Decision-Making01:21:02 Expertise and Learning in Business01:26:01 Hiring and Team Dynamics01:31:27 The Future of AI Note-Taking
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Bricks, Buck$ And Bytes
Builder AI $450M Bankruptcy - The Beginning Of The End for AI Startups? Johnny Ive's $6.5B Hire by OpenAI, Hiring Missionaries vs Mercenaries, TAM Reality Check
A $450 million AI startup just went bankrupt after lying about their revenue - and this might be just the beginning of the AI apocalypse.In this episode of Bricks, Bucks & Bytes, Owen, Martin, Dustin, and Patrick dive deep into the shocking collapse of Builder AI and what it reveals about the entire AI industry. From fraudulent revenue claims to human workers disguised as AI, this cautionary tale exposes the dark side of Silicon Valley's latest obsession.Key topics discussed:Builder AI's spectacular $450M bankruptcy and 25% revenue overstatementWhy 90-95% of AI companies are headed for failure according to VCsOpenAI's questionable $6.5 billion acquisition of Johnny Ive's design firmHow construction companies are getting fed up with AI promisesThe deadly mistakes founders make with venture debtWhy hiring "missionaries" beats "mercenaries" every timeThe real cost of delayed hiring decisions on cash burnWhy Ivy League credentials might actually hurt you in construction techThe truth about TAM calculations and industry sizing myths"I talked to a VC yesterday, and we were guesstimating... 90% to 95% of AI companies are just going to go to zero." - Dustin DeVanTune in for unfiltered insights on AI hype, hiring secrets, and what really matters in construction tech.----------------------Chapters00:00 Intro01:13 Welcome Back and Conference Insights04:12 AI in the AEC Industry: Challenges and Opportunities07:11 Builder AI: A Case Study in Failure10:15 The Impact of AI on Communication and Critical Thinking13:21 Navigating Debt and Financial Stability in Startups16:21 The Future of Software in Construction19:08 The Role of Communication in a Tech-Driven World33:39 Navigating Venture Debt and Equity Financing39:18 Understanding Annual Recurring Revenue (ARR) and Its Implications47:16 The AI Hype: Reality vs. Expectations53:18 Evaluating the Impact of Emerging Technologies01:05:30 The Role of Data in AI Development01:12:23 The Future of AI and Its Limitations01:18:19 Hiring Strategies in the AEC Tech World01:21:59 Understanding Talent Acquisition and Onboarding01:31:33 The Impact of Backgrounds on Hiring Success01:38:54 Assessing the True TAM of the Construction Industry----------------------------Sponsors:BuildVision - streamlining the construction supply chain with a unified platform - www.buildvision.io4M Analytics - Instant, reliable utility data you can trust and verify - https://www.4manalytics.com/
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Bricks, Buck$ And Bytes
Why Data Centers Might Crash, Autodesk Alienates Christians, Y Combinator Predatory Practices, Paper Beats Digital, with Softbank's $100B Pledge
"Data centers might be overbuilding. When industries overshoot, they always crash back to reality." - Dustin DeVan on our latest episodeIn today's episode of Bricks, Bucks and Bytes, we got to learn about the $500B "Stargate" project between OpenAI, SoftBank, and Oracle that's having trouble finding backers as data center costs rise.We got to hear why Autodesk's God-themed ad campaign shows they don't understand their construction customers, despite having amazing 91% profit margins. Also, we heard TestFit CEO Clifton Harness explain how their tools cut dirt costs from 30% to 20% on industrial projects through better site grading.Tune in to find out about: ✅ Why smart capital is hesitant to invest in data center construction right now ✅ How Y Combinator takes 7% equity while giving little value to founders ✅ Why Safe Notes are becoming unpopular with serious investors ✅ The real reason construction permits are harder to get in the US vs Europe------------Timestamps00:00:00 Intro00:01:07 Introduction and Event Season Insights00:04:09 Data Center Construction: Boom or Bust?00:07:11 Stargate Project and AI Infrastructure Challenges00:10:03 Market Dynamics and Overcapacity Concerns00:12:59 Energy Consumption and Utility Challenges00:16:07 Investment Hesitations in Data Center Technologies00:19:04 Marketing Strategies and Autodesk's Controversial Campaign00:40:42 Distraction Tactics in Business00:42:05 Stock Valuations and Market Strategies00:43:06 Analyzing Autodesk's Financial Performance00:50:10 The Role of Boards in Corporate Governance00:52:07 Civil Engineering Innovations and Controversies00:59:11 Sales Strategies and Company Growth01:08:47 Introduction to Bricks and Bytes01:09:07 Understanding Market Segmentation01:10:01 Debating Y Combinator's Impact01:11:05 The Value of Mentorship in Startups01:13:16 Critique of SAFE Notes01:14:57 The Complexity of Infrastructure Costs01:22:08 Comparing Planning Systems: Anglosphere vs Europe
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Bricks, Buck$ And Bytes
How China Builds Nuclear Plants Cheaper, Construction's $860bn Problem, Robotics in Solar & Trump 2.0 Germany Effects
EXPOSED: How China is Building Nuclear Power for 90% Less While the West Falls Behind"Every level that you move up the construction chain, you're saving 50 bips of interest. From capital provider to owner to GC to sub to supplier to manufacturer rep - seven, eight steps, 4%. That's why a million-dollar generator costs owners $1.7 million." - Mike Powers, BuildVisionIn this episode of Bricks, Bucks & Bytes, our hosts dive into why China can build nuclear reactors at a fraction of Western costs while the US and Europe struggle with massive delays and budget overruns.Key topics include:Why China can build nuclear reactors for $2.7B while Western projects balloon to $40B+The efficiency secrets behind China's massive infrastructure projectsSmall Modular Reactors (SMRs) as a potential solution to nuclear's problemsGermany's trillion-dollar infrastructure investment planHow robotics is revolutionizing solar panel installationWhy industry events might be useful for startups but painful for everyone else"Nuclear is a cash machine when you operate it, but it ruins you when you build it, when you have to maintain it, when you have to repair it, and it completely ruins you once you have to decommission it." - Patric------------Chapters:00:00 Introduction to Nuclear Energy and Global Context06:06 Cost Disparities in Nuclear Energy Projects12:02 China's Nuclear Ambitions and Infrastructure Efficiency19:54 Understanding the Economics of Nuclear Energy31:46 The Future of Small Modular Reactors (SMRs)36:31 Energy Independence and Nuclear Power39:44 Germany's Political Landscape and Infrastructure Spending48:55 AI in Construction: Ownership of Workflows54:23 Streamlining Construction Financing and Working Capital01:08:52 Market Dynamics and Demand Aggregation01:10:46 Introduction of James Emerick and Cosmic Robotics01:11:52 Innovations in Construction Robotics01:14:42 Expanding Robotics Applications Beyond Solar01:18:05 Global Competition in Robotics and Solar Installation01:19:50 Future Projections for Solar Demand01:21:24 Business Models in Robotics01:23:10 Path to Becoming a Robotics Engineer01:24:20 The Role of Events in Networking and Business01:31:52 Event Experiences and Startup Strategies
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