Second-Time Founders Still Fail - Solar Market Lessons from Kreo Spinoff
"Don't build shitty products for problems that don't exist."This brutal advice from Maksim hit different. After spinning off from his first AEC tech company Kreo, he's now building PVFarm - solar design software that's pulling in $40K average revenue per customer.In today's episode of Bricks & Bytes, we had Maksim and we got to learn about why distribution beats product in AEC, how he cracked the $150M solar design market, and why most startup marketing tactics fail in construction tech... and many more!Tune in to find out about:✅ Why relationship-based sales trump amazing products in AEC ✅ The two pathways to selling enterprise software in construction✅ Why LinkedIn outreach and email marketing don't work for AEC startups ✅ How vertical integration beats horizontal CAD tools for specific building typesListen now on Spotify to hear how Maksim went from building multiple failed products to finding product-market fit with a 40-hour learning curve software that customers love.-----------Our Sponsor: Archdesk - “The #1 Construction Management Software for Growing Companies - Manage your projects from Tender to Handover” check archdesk.comBuildVision - streamlining the construction supply chain with a unified platform - www.buildvision.io4M Analytics - Instant, reliable utility data you can trust and verify - https://www.4manalytics.com/-----------------Chapters00:00 Introduction to Maxim and His Journey in AEC Tech03:02 Lessons Learned from Creo: Market Understanding and Sales Strategies05:58 The Relationship Between Sunbeam and PVFarm09:12 Understanding Sunbeam's Focus and Product Offerings11:57 The Importance of Collaboration in Design14:54 Navigating the Competitive Landscape of Solar Design Software17:57 Market Size and Growth Potential in Solar PV20:56 Go-to-Market Strategies and Customer Engagement23:58 Building Value Through Education and Relationships26:55 Webinars as a Tool for Engagement and Education33:28 The Value of Community Engagement33:56 Marketing Strategies That Fail36:00 Leveraging AI for Usability39:26 Navigating the AI Landscape41:14 Building Robust Tools in a Competitive Market43:52 The Go-Kill Framework for Product Ideas46:22 The Role of a CEO in a Tech Startup51:53 Balancing Discipline and Flexibility in Teams52:41 Successful Products in AEC54:51 Building in Different Markets57:12 The Importance of Community in Tech59:20 Managing Remote Teams01:01:08 The Intersection of Jiu-Jitsu and Business
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Bricks & Bytes
Why Construction Lacks Qualified Project Managers - Project Manager Shortage & AI Automation Solutions From Tech Leaders In Construction
"The world has an enormous shortage of qualified project managers - to the tune of tens of millions of people."In today's episode of Bricks & Bytes, we had Greg from Nodes & Links and we got to learn about how AI is solving construction's biggest workforce crisis, why American customers bite your hand off for ROI while Europeans think about it for budget cycles, and the physics behind project acceleration... and many more!Tune in to find out about: ✅ Why the construction industry needs a billion more project managers and how AI workers will fill the gap ✅ How one customer saved $63,000 per scheduler per year using automation software✅ The brutal reality of startup hiring - 0.3% acceptance rate from 15,000 CVs reviewed ✅ Why the CEO's job is preventing failure while everyone else maximizes successListen now on Spotify to discover how construction scheduling is being revolutionized and what it means for the future of mega projects worldwide.Our Sponsor: Archdesk - “The #1 Construction Management Software for Growing Companies - Manage your projects from Tender to Handover” check archdesk.com---------Chapters00:00 Intro03:00 Introduction to Nodes and Links05:43 Evolution of Project Management Software08:54 The Role of AI in Construction11:39 Challenges in Project Management14:33 Customer Onboarding and Experience17:36 Pricing and Business Model20:35 Scaling Challenges in Tech23:29 Identifying Customer Pain Points34:14 Maximizing Productivity in Construction Projects35:55 Client vs Contractor Needs in Software37:07 Global Operations and Team Management38:36 Building High-Performance Remote Teams39:59 The CEO's Role in Preventing Failure43:29 Insights from 'The Physics of Project Acceleration'46:27 Recent Funding and Growth Strategies49:53 Understanding Profitability in Construction Tech52:01 Raising Capital in Construction Technology54:56 Calculating Capital Needs for Growth56:55 Vision for the Future of Project Management59:02 Cultural Nuances in Global Construction Practices
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Bricks & Bytes
Fieldwire's $300m Exit Journey
Every construction startup gets acquired for less than $100 million.That's what Yves Frinault was told when he pitched Fieldwire back in 2013. They called it the "$100 million curse" that killed every construction tech company.But Yves had a different plan.In today's episode of Bricks & Bytes, we had Yves Frinault and we got to learn about how military training shaped his leadership style, why gaming experience was crucial for building construction software, and the near-death moment that almost killed Fieldwire... and many more!Tune in to find out about: ✅ How paratrooper training taught him fairness in leadership ✅ Why he went from half salary to a successful Series A in months ✅ The product lessons he learned from video game design ✅ How Fieldwire broke the $100M curse with their Hilti acquisitionListen now on Spotify and discover how one founder changed construction tech forever.-------------Chapters00:00 Intro01:30 From Military to Tech: A Unique Journey04:23 Lessons from Gaming: Insights for Construction Tech07:24 The Birth of FieldWire: Inspiration and Initial Steps13:24 Navigating Growth: Key Milestones and Customer Insights19:04 Marketing Strategies: The Power of Ads and Product-Led Growth25:13 Scaling Up: Targeting Different Customer Segments30:56 Enterprise vs. SMB: Understanding Market Dynamics40:35 Balancing Customization and Scalability41:59 Testing Frameworks and Product Development46:35 The Hilti Acquisition Journey51:55 Cultural Integration Post-Acquisition57:10 Negotiating Acquisition Deals01:01:33 Pricing Strategies in Construction Tech01:04:20 Go-to-Market Strategies in Construction Tech01:07:20 The State of Exits in Construction Tech01:10:19 Key Decisions that Shape Success01:13:15 Future Aspirations and New Ventures
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Bricks & Bytes
Homes Built In 35 Days for $100/sqft - Why This Physicist Is Building Factories For Construction Sites
This physicist turned construction revolutionary by building houses faster than McDonald's serves burgers!In this episode of Bricks & Bytes, we sits down with Oleg, co-founder of Cuby, who's cracked the code on industrial-scale homebuilding with mobile micro-factories that can pump out a 2,000 sq ft house every single day.Key topics discussed:Why construction is still stuck in the stone age (and how Cuby is dragging it into the future)The mobile micro-factory concept: bringing manufacturing directly to construction sitesHow they're producing homes at $100/sq ft with just 4-person assembly teamsThe IKEA + Starbucks approach to standardized, quality housingWhy most construction tech startups fail (and what Cuby does differently)400,000+ engineering hours invested in solving the "kit of parts" puzzlePlans to deploy 200 factories across the US in the next 10 years"If you solve the logistic problem, you will solve the construction problem. But one of the main problems is not easy just to solve the logistic problem. Because we are speaking not only related the logistic of materials. This is the logistic of tools. This is the logistic of information. This is the logistic of assembling." - OlegFrom lean manufacturing principles borrowed from Toyota to AI-powered quality control, discover how this team is industrializing an industry that hasn't changed since Jesus was a carpenter.
Vibe Coding Will Die, nPlan CTO Warning, Woodchuck $3.75M Raise, Parsepec $20M Series A,
Construction companies are claiming they're "software companies" now - but this dangerous trend could destroy the industry.In this episode of Bricks, Bucks & Bytes, Owen and Patric dive deep with Alan Mosca (CTO of nPlan) about the AI revolution that's both exciting and terrifying the construction world. Plus, we hear from Todd Thomas of Woodchuck AI about turning construction waste into profit, and Forest from Parspec Inc on their 20 million Series A raise.Key topics discussed:Why contractors thinking they can "vibe code" critical software is setting them up for disasterThe DocuSign problem: why you can't just prompt your way to enterprise securityThe AI paradox that could kill coding platforms when they get too goodHow Woodchuck AI is reducing waste costs by 30% while creating new revenue streamsWhy GCs are "pressurizing a chamber that's already at incredible high pressure"Travis Kalanick's physics breakthrough claims and what they reveal about AI hypeThe real applications of AI that are actually working in constructionKey quote: "That is basically pressurizing a chamber that is already at incredible high pressure with very thin walls. Because GCs run on insanely thin margins with very little time to spare and everything feels like you got it done by a miracle most of the time." - Alan MoscaThis episode doesn't hold back on the hard truths about AI in construction. Listen now to understand what's really happening behind the hype.
Chapters00:00 Intro01:05 Introduction to AI in Construction03:05 Challenges with AI in Construction09:53 The Future of Vibe Coding16:15 The Role of AI in Business and Investment21:16 AI Generated Content and Marketing Strategies27:35 The Influence of Extremes on Public Opinion28:10 Marketing Strategies in the Age of AI29:13 The Dangers of Intellectual Laziness in Content Creation30:03 The Rise of Vibe Coding in Construction30:57 The Challenges of Software Solutions in Construction34:05 Point Solution Fatigue in General Contracting36:56 The Slippery Slope of DIY Software Solutions40:05 Woodchuck's Innovative Approach to Waste Management41:56 AI's Role in Sustainable Construction Practices45:09 The Importance of Pre-Sorting in Waste Management47:54 The Future of Waste Management and Compliance53:07 Funding and Expansion Plans for Woodchuck57:19 The Rise of Tesla Robot Taxis01:02:10 AI in Construction Material Sourcing01:09:24 Challenges in E-commerce for Construction01:15:48 Lessons from Startup Growth
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Bricks, Buck$ And Bytes
Big Tech Rethinks Construction, Palantir $100M Nuclear Deal, Data Center Capacity Crisis & Nvidia AI Profits
Big Tech is Quietly Taking Over Construction (And Making Billions Doing It)In this episode of Bricks, Bucks & Bytes, Owen, Martin, and Patric dive deep into how tech giants are reshaping the construction industry - and who's really profiting from the AI boom.What we cover:How big tech companies are forcing construction firms to completely rethink project deliveryWhy Palantir just signed a $100 million deal with a nuclear company (and what it means for the industry)The shocking truth about where all the AI money actually goesWhy 22-28% of the world's GDP comes from projects - and what that means for capacity vs. softwareThe wild world of fundraising scams targeting desperate startupsWhether usage-based pricing models are about to collapseWhy most construction startups are solving the wrong problemsKey quote: "Why would I invest in software rather than the factory? I would invest in the factory, right? If I want to have access to space and monopolize the access to space, dude, I'm not building software. I'm building a fucking launch ramp and a reusable rocket." - PatricPlus, the hosts try (and fail spectacularly) to guess the World Economic Forum's top 10 emerging technologies of 2025. Spoiler: nobody saw "green nitrogen fixation" coming.------------------Sponsors:BuildVision - streamlining the construction supply chain with a unified platform - www.buildvision.io4M Analytics - Instant, reliable utility data you can trust and verify - https://www.4manalytics.com/-----------------------Chapters00:00 Intro01:21 Heat Waves and Air Conditioning Trends05:23 Big Tech's Influence on Construction11:20 Capacity Challenges in Construction17:14 Palantir's Nuclear Operating System Partnership30:27 Navigating the Complexities of General Contracting33:45 The Role of Private Equity in General Contracting37:56 Emerging Technologies and Their Impact40:40 The Future of Fundraising and Scams in Startups52:35 Understanding the Venture Investment Ecosystem55:25 Navigating Fundraising Challenges58:20 The Role of Fundraising Advisors01:02:30 Effective Messaging in Marketing01:07:18 Competition vs. No Competition in Market01:11:22 Debating Usage-Based Pricing Models
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Bricks, Buck$ And Bytes
ChatGPT Makes Us Dumber, LIVE from House Factory, Vibe Designing Is Here
Does AI Actually Make Us Dumber? MIT Study Reveals Shocking Truth + $15B DocuSign vs. Tiny AI Startup In this episode of Bricks, Bucks & Bytes, hosts Owen, Martin, and Patric dive deep into the controversial world of AI and its impact on our brains, plus exclusive behind-the-scenes access to Cuby's revolutionary construction process.Key topics discussed:MIT study proves ChatGPT users show "lowest brain engagement" and get lazier over timeDocuSign's $15 billion empire threatened by AI-built copycat app - is this the future?Exclusive live tour of Cuby's construction site where entire house interiors are built in just 16 hoursWhy 95% of billion-dollar companies were NOT venture-backed (and what this means for startups)SnapTrude's game-changing V3 launch that's making architects question their pricingThe brutal truth about why top VCs avoid construction tech despite massive profit marginsLive demo of "vibe designing" - the future of architectural workflowsPlus special guests:Alex from Cuby giving exclusive construction site accessAltaf from SnapTrude revealing their revolutionary new product launchShub with insights from APAC and MENA construction marketsKey quote: "We as a venture community obsess about pumping more money into the next AI, the next software, trying to be number 101. We should stop trying to be number 101 and just try to rebuild the other 1,050 companies which have not been touched." - PatricWarning: Contains heated debates about intellectual property theft, the "muscle atrophy" effect of AI dependency, and why one VC called construction founders "cockroaches" (it's actually a compliment).Sponsors:BuildVision - streamlining the construction supply chain with a unified platform - www.buildvision.io4M Analytics - Instant, reliable utility data you can trust and verify - https://www.4manalytics.com/Chapters00:00 Intro01:36 Introduction and Setting the Scene04:23 The Impact of AI on Critical Thinking08:18 Thought Experiment: The Drug of Supernatural Abilities12:09 The Ethics of AI and Intellectual Property24:48 Guest Introduction and Transition to Cuby Discussion26:59 Documentary Insights and Community Impact29:51 Building in Real Time: A Hands-On Approach38:18 The Future of Construction and Venture Capital48:37 Navigating the Project Economy: Opportunities and Challenges50:18 The Essence of Venture Capital51:31 Consultants vs. In-House Expertise52:33 Real Estate and Venture Capital Dynamics53:21 Innovations in Construction Technology54:26 Navigating Economic Trends in APAC56:34 Understanding Recession Dynamics59:41 Emerging Markets and AI Innovations01:02:38 Mega Projects in MENA01:08:16 The Future of Design and Workflow Solutions01:10:01 The Essence of Design: Vibes and Feelings01:10:45 The Evolution of SnapTree: From Concept to Completion01:14:28 Transforming Early Stage Design: Speed and Efficiency01:16:57 Revolutionizing Design Tools: The Power of SnapTree V301:19:44 Streamlining Communication in Design Projects01:21:47 Influencer Marketing: Expanding Reach and Engagement01:26:14 AI in Design: Myths and Realities01:27:52 The Impact of Technology on Workforce Dynamics
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Bricks, Buck$ And Bytes
Apple Kills Cold Calling, In Office Scares CEO’s, Insurance Proves Climate Change Fears
20 cold calls a day, $150 million in legal fees, and why the smartest CEOs are terrified of in-person competitors.In this episode of Bricks, Bucks & Bytes, hosts Owen, Martin, Dustin, and Patric are joined by Justin Levine, CEO of Shepherd, for a no-holds-barred discussion about the future of business, technology, and construction.What we dive into:Apple's new AI call screening feature and why it spells doom for sales teamsThe shocking reality of 20 cold calls per day (and why most are terrible)Remote vs. office work: which startup would you fear more as a competitor?Why VCs are hilariously bad at cold outreach emailsConstruction insurance secrets that could save companies millionsThe $270 million Millennium Tower disaster (where legal fees cost more than the actual fix)Why hiring remotely means you need more experienced peopleThe race to build the first $100 billion construction tech companyKey Quote: "If there's a competitor that's going to do exactly what we do - one fully remote, one five days in office - I am 100% more scared of the five day in office per week." - Justin LevineFrom San Francisco's absurd delivery fees to the future of AI gatekeepers, this episode reveals uncomfortable truths about modern business that every entrepreneur needs to hear.--------------------------------------------------------Chapters00:00 Intro01:20 Introduction and Coffee Talk04:20 Construction Assurance and Safety07:31 iOS Updates and Cold Outreach Challenges10:20 Innovations in Construction Insurance13:23 Wrap-Up Policies and Cost Efficiency16:22 Cold Outreach Strategies in 202519:11 The Future of AI in Sales and Marketing28:01 The Importance of Mindset in Growth28:39 Transparency in VC Interactions29:27 Challenges of Cold Outreach in VC30:24 The Role of Experience in Fundraising33:54 Finding the Right Investor Fit40:41 Understanding Investor Strike Zones43:41 Defining Alpha in Venture Capital44:59 The Long-Term Journey of Startups47:42 The Bathtub Analogy in AI and Data Ownership49:58 The Debate on Hustle Culture in Startups50:22 The Value of In-Person Work Culture58:59 The Challenges of Remote Work01:08:15 Remote Work Considerations in Different Industries01:09:11 Remote Work vs. Co-location in Tech and Hardware01:11:42 The Impact of Time on Productivity01:12:28 Rising Costs in Construction Insurance01:16:32 The Challenges of Construction Defects01:21:16 Reducing Insurance Premiums through Technology01:26:59 Business Models in Construction Insurance01:32:01 Future Trends in Construction Technology
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