#024 - Nick Decker - Go To Market, Marketing & Sales In Construction Tech
Where and how do you focus when it comes to launching your construction tech to the market?
Today on Bricks & Bytes, alongside Nick Decker of Egnyte - we discuss go-to-market strategies, marketing and sales in construction technology
Tune in to learn:
Nick's rise from estimator to high level marketing positions
Go To Market strategies
KPI's & Metrics contech companies should be tracking
Implementation
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Nick Decker Construction Industry - Egnyte.
Lead - Construction Market
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Today's Sponsor: Beta Construction and technology network platform - connecting the tech industry with traditional partners.
Check www.the-beta.com
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Timestamps:
(0:00:00-00:01:46) - Intro & sponsor
(00:01:46-00:04:35) - Key lessons
(00:04:35-00:06:29) - Why did Nick switch fields?
(00:06:29-00:10:57) - How would a startup determine their go to market strategy?
(00:10:57-00:13:59) - Founder's vision
(00:13:59-00:16:11) - Bad examples in construction and why we need new people?
(00:16:11-00:17:59) - Social platform for a startup
(00:17:59-00:20:45) - What is Egnyte?
(00:20:45-00:22:34) - Who are Egnyte's customers?
(00:22:34-00:23:36) - Expansion of Egynte
(00:23:36-00:24:36) - Views on customer success
(00:24:36-00:27:55) - KPI's and metrics
(00:27:55-00:29:20) - Customer acquisition
(00:29:20-00:32:41) - Risk management
(00:32:41-00:34:15) - Does Egnyte work for designers or contractors?
(00:34:15-00:36:10) - Best tip for implementing construction tech solutions
(00:36:10-00:36:54) - Hobbies
(00:36:54-00:38:39) - How many times have you visited UK?
(00:38:39-00:38:58) - More about Nick
(00:38:58-00:39:16) - Outro
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#047 - Prakash Senghani - Exploring Generative AI and Digital Transformation in Construction
In today's episode, we are delighted to introduce our esteemed guest,
Prakash Senghani, a Digital Construction thought leader and the Co-Founder and CEO of Navatech Group. Join us as we engage in a deep discussion on the Exploring Generative AI and Digital Transformation in Construction.
Don't miss out on these key highlights from the podcast:
Prakash Senghani's personal journey in the construction tech industry.
Lessons learned: Embrace opportunities and overcome fear of failure.
Reflections on working in the UK and the UAE construction industries.
Tech-savvy population in the UAE accelerating tech adoption.
Importance of software adoption in construction tech.
Digital transformation, data management, and generative AI.
Tune in to gain valuable insights and industry expertise from
Prakash Senghani. Stay informed and connected with our podcast for more enriching discussions on interesting topics on construction.
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Prakash Senghani, Co-Founder and CEO of Navatech Group
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Today’s Sponsor: beta – Construction and technology network platform
– connecting the tech industry with traditional partners.
Check www.the-beta.com
Timestamp:-
00:00:00 --> 00:01:10 - Intro
00:01:10 --> 00:01:52 - Sponsor
00:01:52 --> 00:07:45 - Prakash's background and moving from the UK to the UAE
00:07:45 --> 00:08:52 - Openness of people to technologies in the UAE
00:08:52 --> 00:10:30 - Type of technologies mostly used in the UAE
00:10:30 --> 00:13:06 - Key lessons Prakash learned during his journey
00:13:06 --> 00:15:32 - Digital transformation and innovation in large organisation vs. small startup
00:15:52 --> 00:17:03 - Definition of digital transformation
00:17:03 --> 00:17:57 - Understanding data as key to success
00:17:57 --> 00:20:51 - The way startups sell their solutions to large companies
00:20:51 --> 00:25:43 - Best ways of implementing technology
00:25:43 --> 00:26:50 - Improvement of BIM technology over time
00:26:50 --> 00:28:15- Prakash’s definition of generative AI
00:28:15 --> 00:29:37 - Introduction of safety.ai
00:29:37 --> 00:32:19 - Generative AI use cases in construction industry
00:32:19—> 00:33:47 - Generative AI and its adoption amongst people
00:33:47 --> 00:38:45 - Future use of AI in construction industry and its impact on people
00:38:45 --> 00:42:35 - Comparing life in the UK to the life in the UAE
00:42:35 --> 00:44:09 - How to become a board advisor
00:44:09 --> 00:44:56 - More about Prakash
00:44:56 --> 00:45:18 - Outro
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#071 - Mauricio Tessi Weiss - How VCs Shape the Construction World
In today’s episode of Bricks & Bytes, we have Mauricio Tessi Weiss, Founding Partner at Zacua Ventures.
In this episode, we delve into the future of Venture Capital, exploring how VCs perceive investment failures, what they seek in pitches, and much more!
Tune in to find out about:
Where the construction industry fits in the world of venture capital investments
How to connect with VCs for your startup
What successful founders do right and wrong
Tips on getting in touch with VCs for your startup
If you enjoy today’s episode, leave us a comment. And don’t forget to subscribe to our channel!
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Mauricio Tessi Weiss | Founding Partner at Zacua Ventures.
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Today’s Sponsor: beta – Construction and technology network platform
– connecting the tech industry with traditional construction partners.
Check www.the-beta.com
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Timestamps:
(00:00:00 - 00:01:17) - Intro
(00:01:17 - 00:07:33) - How he started his career in Venture Capital
(00:07:33 - 00:10:00) - Where Construction stands in terms of Venture Capital Investments
(00:10:00 - 00:15:50) - The Future of Venture Capital
(00:15:50 - 00:22:32) - How VCs see failure in Investment
(00:22:32 - 00:25:14) - What VCs look for in your pitch
(00:25:14 - 00:33:10) - Key Traits and Mistakes Successful Founders make
(00:33:10 - 00:35:37) - Outro
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#023 - James Major - Sustainability in designing homes
On today's show we have James Major who is the CEO of HUBB.pro.
James is on a mission to build a platform for house builders, property developers, architects and contractors to build high quality, low carbon and net zero homes in the most efficient way possible.
In this episode, we talk about sustainability and creation of better quality homes.
If you’re enjoying our podcast, please leave us a review! This helps us get more amazing guests to give you guys the best and most informative content on technology in the built world.
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James Major | Founder of HUBB.pro
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Today's Sponsor: beta - Construction and technology network platform - connecting the tech industry with traditional partners.
Chek: www.the-beta.com
Timestamps:
00:00:00 --> 00:01:19 - Intro
00:01:19 --> 00:02:04 - Sponsor
00:02:04 --> 00:03:15 - History of James journey from consulting to Hubb Pro
00:03:15 --> 00:04:32 - Mindset of people in construction and technology industry
00:04:32 --> 00:05:54 - How was the process of transition for your?
00:05:54 --> 00:06:57 - How do you enforce keeping deadlines within your team?
00:06:57 --> 00:09:13 - Fractional roles in James’ business
00:09:13 --> 00:13:42 - The importance of having CPO role
00:13:42 --> 00:15:24 - Is having a CPO better than having a CTO?
00:15:24 --> 00:21:23 - Introducing Hubb Pro and explaining how it works
00:21:23 --> 00:21:52 - Is there any regulations that designers can follow to improve the sustainability of homes?
00:21:52 --> 00:25:38 - What do you think about market's stance on sustainability?
00:25:38 --> 00:28:58 - What are some of the biggest mistakes you’ve made whilst building Hubb Pro?
00:28:58 --> 00:32:09 - How much more expensive it is now to build something sustainable?
00:32:09 --> 00:33:12 - James’ productivity tip
00:33:12 --> 00:33:51 - What book could you recommend?
00:33:51 --> 00:35:10 - James' hobbies
00:35:10 --> 00:35:32 - More about James
00:35:32 --> 00:35:50 - Outro
Vibe Coding Will Die, nPlan CTO Warning, Woodchuck $3.75M Raise, Parsepec $20M Series A,
Construction companies are claiming they're "software companies" now - but this dangerous trend could destroy the industry.In this episode of Bricks, Bucks & Bytes, Owen and Patric dive deep with Alan Mosca (CTO of nPlan) about the AI revolution that's both exciting and terrifying the construction world. Plus, we hear from Todd Thomas of Woodchuck AI about turning construction waste into profit, and Forest from Parspec Inc on their 20 million Series A raise.Key topics discussed:Why contractors thinking they can "vibe code" critical software is setting them up for disasterThe DocuSign problem: why you can't just prompt your way to enterprise securityThe AI paradox that could kill coding platforms when they get too goodHow Woodchuck AI is reducing waste costs by 30% while creating new revenue streamsWhy GCs are "pressurizing a chamber that's already at incredible high pressure"Travis Kalanick's physics breakthrough claims and what they reveal about AI hypeThe real applications of AI that are actually working in constructionKey quote: "That is basically pressurizing a chamber that is already at incredible high pressure with very thin walls. Because GCs run on insanely thin margins with very little time to spare and everything feels like you got it done by a miracle most of the time." - Alan MoscaThis episode doesn't hold back on the hard truths about AI in construction. Listen now to understand what's really happening behind the hype.
Chapters00:00 Intro01:05 Introduction to AI in Construction03:05 Challenges with AI in Construction09:53 The Future of Vibe Coding16:15 The Role of AI in Business and Investment21:16 AI Generated Content and Marketing Strategies27:35 The Influence of Extremes on Public Opinion28:10 Marketing Strategies in the Age of AI29:13 The Dangers of Intellectual Laziness in Content Creation30:03 The Rise of Vibe Coding in Construction30:57 The Challenges of Software Solutions in Construction34:05 Point Solution Fatigue in General Contracting36:56 The Slippery Slope of DIY Software Solutions40:05 Woodchuck's Innovative Approach to Waste Management41:56 AI's Role in Sustainable Construction Practices45:09 The Importance of Pre-Sorting in Waste Management47:54 The Future of Waste Management and Compliance53:07 Funding and Expansion Plans for Woodchuck57:19 The Rise of Tesla Robot Taxis01:02:10 AI in Construction Material Sourcing01:09:24 Challenges in E-commerce for Construction01:15:48 Lessons from Startup Growth
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Big Tech Rethinks Construction, Palantir $100M Nuclear Deal, Data Center Capacity Crisis & Nvidia AI Profits
Big Tech is Quietly Taking Over Construction (And Making Billions Doing It)In this episode of Bricks, Bucks & Bytes, Owen, Martin, and Patric dive deep into how tech giants are reshaping the construction industry - and who's really profiting from the AI boom.What we cover:How big tech companies are forcing construction firms to completely rethink project deliveryWhy Palantir just signed a $100 million deal with a nuclear company (and what it means for the industry)The shocking truth about where all the AI money actually goesWhy 22-28% of the world's GDP comes from projects - and what that means for capacity vs. softwareThe wild world of fundraising scams targeting desperate startupsWhether usage-based pricing models are about to collapseWhy most construction startups are solving the wrong problemsKey quote: "Why would I invest in software rather than the factory? I would invest in the factory, right? If I want to have access to space and monopolize the access to space, dude, I'm not building software. I'm building a fucking launch ramp and a reusable rocket." - PatricPlus, the hosts try (and fail spectacularly) to guess the World Economic Forum's top 10 emerging technologies of 2025. Spoiler: nobody saw "green nitrogen fixation" coming.------------------Sponsors:BuildVision - streamlining the construction supply chain with a unified platform - www.buildvision.io4M Analytics - Instant, reliable utility data you can trust and verify - https://www.4manalytics.com/-----------------------Chapters00:00 Intro01:21 Heat Waves and Air Conditioning Trends05:23 Big Tech's Influence on Construction11:20 Capacity Challenges in Construction17:14 Palantir's Nuclear Operating System Partnership30:27 Navigating the Complexities of General Contracting33:45 The Role of Private Equity in General Contracting37:56 Emerging Technologies and Their Impact40:40 The Future of Fundraising and Scams in Startups52:35 Understanding the Venture Investment Ecosystem55:25 Navigating Fundraising Challenges58:20 The Role of Fundraising Advisors01:02:30 Effective Messaging in Marketing01:07:18 Competition vs. No Competition in Market01:11:22 Debating Usage-Based Pricing Models
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ChatGPT Makes Us Dumber, LIVE from House Factory, Vibe Designing Is Here
Does AI Actually Make Us Dumber? MIT Study Reveals Shocking Truth + $15B DocuSign vs. Tiny AI Startup In this episode of Bricks, Bucks & Bytes, hosts Owen, Martin, and Patric dive deep into the controversial world of AI and its impact on our brains, plus exclusive behind-the-scenes access to Cuby's revolutionary construction process.Key topics discussed:MIT study proves ChatGPT users show "lowest brain engagement" and get lazier over timeDocuSign's $15 billion empire threatened by AI-built copycat app - is this the future?Exclusive live tour of Cuby's construction site where entire house interiors are built in just 16 hoursWhy 95% of billion-dollar companies were NOT venture-backed (and what this means for startups)SnapTrude's game-changing V3 launch that's making architects question their pricingThe brutal truth about why top VCs avoid construction tech despite massive profit marginsLive demo of "vibe designing" - the future of architectural workflowsPlus special guests:Alex from Cuby giving exclusive construction site accessAltaf from SnapTrude revealing their revolutionary new product launchShub with insights from APAC and MENA construction marketsKey quote: "We as a venture community obsess about pumping more money into the next AI, the next software, trying to be number 101. We should stop trying to be number 101 and just try to rebuild the other 1,050 companies which have not been touched." - PatricWarning: Contains heated debates about intellectual property theft, the "muscle atrophy" effect of AI dependency, and why one VC called construction founders "cockroaches" (it's actually a compliment).Sponsors:BuildVision - streamlining the construction supply chain with a unified platform - www.buildvision.io4M Analytics - Instant, reliable utility data you can trust and verify - https://www.4manalytics.com/Chapters00:00 Intro01:36 Introduction and Setting the Scene04:23 The Impact of AI on Critical Thinking08:18 Thought Experiment: The Drug of Supernatural Abilities12:09 The Ethics of AI and Intellectual Property24:48 Guest Introduction and Transition to Cuby Discussion26:59 Documentary Insights and Community Impact29:51 Building in Real Time: A Hands-On Approach38:18 The Future of Construction and Venture Capital48:37 Navigating the Project Economy: Opportunities and Challenges50:18 The Essence of Venture Capital51:31 Consultants vs. In-House Expertise52:33 Real Estate and Venture Capital Dynamics53:21 Innovations in Construction Technology54:26 Navigating Economic Trends in APAC56:34 Understanding Recession Dynamics59:41 Emerging Markets and AI Innovations01:02:38 Mega Projects in MENA01:08:16 The Future of Design and Workflow Solutions01:10:01 The Essence of Design: Vibes and Feelings01:10:45 The Evolution of SnapTree: From Concept to Completion01:14:28 Transforming Early Stage Design: Speed and Efficiency01:16:57 Revolutionizing Design Tools: The Power of SnapTree V301:19:44 Streamlining Communication in Design Projects01:21:47 Influencer Marketing: Expanding Reach and Engagement01:26:14 AI in Design: Myths and Realities01:27:52 The Impact of Technology on Workforce Dynamics
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Apple Kills Cold Calling, In Office Scares CEO’s, Insurance Proves Climate Change Fears
20 cold calls a day, $150 million in legal fees, and why the smartest CEOs are terrified of in-person competitors.In this episode of Bricks, Bucks & Bytes, hosts Owen, Martin, Dustin, and Patric are joined by Justin Levine, CEO of Shepherd, for a no-holds-barred discussion about the future of business, technology, and construction.What we dive into:Apple's new AI call screening feature and why it spells doom for sales teamsThe shocking reality of 20 cold calls per day (and why most are terrible)Remote vs. office work: which startup would you fear more as a competitor?Why VCs are hilariously bad at cold outreach emailsConstruction insurance secrets that could save companies millionsThe $270 million Millennium Tower disaster (where legal fees cost more than the actual fix)Why hiring remotely means you need more experienced peopleThe race to build the first $100 billion construction tech companyKey Quote: "If there's a competitor that's going to do exactly what we do - one fully remote, one five days in office - I am 100% more scared of the five day in office per week." - Justin LevineFrom San Francisco's absurd delivery fees to the future of AI gatekeepers, this episode reveals uncomfortable truths about modern business that every entrepreneur needs to hear.--------------------------------------------------------Chapters00:00 Intro01:20 Introduction and Coffee Talk04:20 Construction Assurance and Safety07:31 iOS Updates and Cold Outreach Challenges10:20 Innovations in Construction Insurance13:23 Wrap-Up Policies and Cost Efficiency16:22 Cold Outreach Strategies in 202519:11 The Future of AI in Sales and Marketing28:01 The Importance of Mindset in Growth28:39 Transparency in VC Interactions29:27 Challenges of Cold Outreach in VC30:24 The Role of Experience in Fundraising33:54 Finding the Right Investor Fit40:41 Understanding Investor Strike Zones43:41 Defining Alpha in Venture Capital44:59 The Long-Term Journey of Startups47:42 The Bathtub Analogy in AI and Data Ownership49:58 The Debate on Hustle Culture in Startups50:22 The Value of In-Person Work Culture58:59 The Challenges of Remote Work01:08:15 Remote Work Considerations in Different Industries01:09:11 Remote Work vs. Co-location in Tech and Hardware01:11:42 The Impact of Time on Productivity01:12:28 Rising Costs in Construction Insurance01:16:32 The Challenges of Construction Defects01:21:16 Reducing Insurance Premiums through Technology01:26:59 Business Models in Construction Insurance01:32:01 Future Trends in Construction Technology