#036 -Eric Helitzer - Simplifying Material Procurement In Construction
How do we simplify material procurement in construction?
In this episode, we talk with Eric Helitzer, CEO of Subbase.
Eric discusses his transition from traditional construction to construction technology and his approach to streamlining construction procurement.
We cover important topics such as:
The significance of understanding problems to develop effective tech solutions
Tips for validating ideas before investing time and resources
How to encourage a culture that supports innovation and technology adoption
Integrating technology into existing workflows without disrupting processes
If you’re enjoying our podcast, please leave us a review! This helps us get more amazing guests to give you guys the best and most informative content on technology in the built world.
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Eric Helitzer | Founder & CEO of SubBase
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Today's Sponsor: beta - Construction and technology network platform - connecting the tech industry with traditional partners.
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Timestamps:
00:00 - 00:55 Pre-Intro
00:56 - 01:48 Owen's Intro
01:49 - 2:06 Sponsor
02:24 - Main podcast starts
04:09 - "You have to be on job site to understand what it physically looks like and what it physically feels like to work in construction."
04:34 - Story of Eric
06:10 - 2008 to 2014 career
06:38 - Procore Software
09:11 - "Subbase was born"
10:30 - Partnering to someone with no experience in construction
11:48 - A tool that enhance workflow
13:00 - About Subbase
14:00 - Complexities in process
15:00 - Streamlining the experience
19:06 - Raised first official round of funding
20:30 - Subbase becoming end-to-end solution
21:00 - 5 to 10 year vision
22:46 - "if you were to build a startup in construction tech, where would you start?"
24:00 - Amount of rejection you are going to receive
30:32 - You have to iterate very quickly
32:00 - No one has a clear playbook
35:20 - Other trends worth pursuing
38:00 - Strengthen relationship by providing better user experience
40:46 - "Any thoughts on how people incorporate technology into existing workflows?"
45:45 - Hobbies of Eric
47:00 - " if I wasn't working in construction"
48:05 - Where people can find out about Eric
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Bricks & Bytes
#010 - Brandon Johnson - Generating leads in construction
Next episode of Bricks&Bytes with very driven Brandon Johnson, CEO of SeracTech.
Brandon’s latest venture SeracTech helps converting planning applications into sales opportunities.
Please join us for this exciting conversation with Brandon.
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Bricks & Bytes
#051 - Ron Nussbaum - From Marines to Tech Founder: Communication, Construction Tech, and Bootstrapping a Startup
In today’s episode of Bricks & Bytes we got a chance to talk with Ron Nussbaum, founder of BuilderComs, to discuss the importance of communication in the construction process, social media presence, team building more:
We also touch on Ron's transition from the US Marines to Construction and his present venture - BuilderComs.
Tune in to find out about:
Importance of focussing on solving customer’s PAIN points
Importance of communication in Construction
How to build a successful team in your business
75 Hard Challenge
Importance and leveraging of social media presence
If you enjoy today’s episode, leave us a comment. And don’t forget to subscribe to our channel!
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Ron Nussbaum | Founder of BuilderComs | ConTech
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We are travelling to Chicago to Procore Groundbreak on September 19th and 20th to interview innovators in construction technology - let us know if you are coming!
If you are, use promo-code BRICKS100 for $100 off your ticket price.
Check https://www.procore.com/groundbreak
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Today’s Sponsor: beta – Construction and technology network platform
– connecting the tech industry with traditional partners.
Check www.the-beta.com
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Timestamps:
(0:00:00-0:07:43) - Intro
(0:07:43-0:12:22) - Introduction of BuilderComs and Ron’s experience transitioning from Marines to Construction to Tech Startup Founder
(0:12:22-0:17:28) - How to address a long-standing customer pain point in the construction industry
(0:17:28-0:23:16) - How to find ideal team members
(0:23:16-0:25:14) - Role as a CEO, founder, and hands-on contributor
(0:25:14-0:32:47) - Importance of building audience and brand recognition
(0:32:47-0:37:10) - Bridging the Knowledge Gap in Construction
(0:37:10-0:41:25) - 75 Hard Challenge: A Life-Changing Routine
(0:41:25-0:42:56) - Outro
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Bricks & Bytes
#055 - Kingma Ma - Getting Inside a VC's Mind: Pitching, Investing, Common Mistakes, Due Diligence and Funding
In today’s episode of Bricks & Bytes, we have Kingma Ma, Managing Director UK at PT1 and Member Board of Directors at UK PropTech Association (UKPA).
In this episode, we discuss PT1’s investment thesis, mistakes businesses make when pitching their services to VCs, VC's approach to investing in startups, ConTech in the UK vs. Europe and much more!
Tune in to find out about:
The VC investment process
Most common framework VCs follow for investing in businesses
What makes a great founder
PT1’s due diligence process
If you enjoy today’s episode, leave us a comment. And don’t forget to subscribe to our channel!
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Kingma Ma | Managing Director UK at PT1 | ConTech
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We are travelling to Chicago to Procore Groundbreak on September 19th and 20th to interview innovators in construction technology - let us know if you are coming!
Check https://www.procore.com/groundbreak
—-----------------------------------
Today’s Sponsor: beta – Construction and technology network platform
– connecting the tech industry with traditional construction partners.
Check www.the-beta.com
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Timestamps:
(0:00:00-0:06:55) - Intro
(0:06:55-0:09:35) - Day in the life of an MD in the UK
(0:09:35-0:21:00) - PT1's framework for investing in businesses
(0:21:00-0:30:30) - PT1’s due diligence process
(0:30:30-0:32:50) - Comparing ConTech in the UK vs. Europe
(0:32:50-0:35:15) - Determining the potential success of a startup
(0:35:15-0:39:10) - Common mistakes businesses make when pitching their services
(0:39:10-0:41:00) - VC's approach to investing in startups
(0:41:00-0:58:20) - Best practices for VCs when communicating with investors
(0:58:20-0:59:07) - Outro
$1.5M AI Employee Bonuses, Procore Growth Slowdown? & LinkedIn Growth Hacks with Derek Wong
What happens when AI hype, billion-dollar bets, and the cold reality of hardware vs. software collide — plus, how to dominate LinkedIn without sounding like everyone else?In this episode of Bricks, Bucks & Bytes Owen, Martin, Patric, and Dustin are joined by LinkedIn strategist Derek Wong to unpack:Which AI giant will actually have the best model by the end of August — and why public betting markets might be getting it wrongThe surprising slowdown at Procore vs. Trimble’s surge — and what it says about the future of construction techWhy hardware “moats” can be a game-changer for tech companiesThe right and wrong ways to use AI in business (and why LLMs aren’t your calculator)Derek’s playbook for turning LinkedIn into the ultimate “box of donuts” for winning high-value customers"Hardware is an amazing bathtub — once you control the install base, your software gets stickier and your distribution gets easier." — Patric Hellermann-----Sponsors:BuildVision - streamlining the construction supply chain with a unified platform - www.buildvision.io4M Analytics - Instant, reliable utility data you can trust and verify - https://www.4manalytics.com/----- Chapters00:00 Intro01:13 Earning Potential and Career Strategies05:26 AI Models and Company Performance10:07 Evaluating AI Tools and Their Limitations14:42 Practical Applications of AI in Business17:52 Understanding User Interaction with AI Tools19:58 Market Dynamics in Construction Technology22:54 Contrasting Business Models: Procore vs. Trimble24:45 Valuation Insights and Market Perception31:25 The Future of Procore: Leadership and Vision39:28 Building Relationships through Content on LinkedIn46:45 Mind Share and Brand Recognition48:27 The Importance of Target Audience50:26 Crafting a Compelling LinkedIn Profile52:03 The Dangers of Self-Labeling54:26 Clarifying Your Value Proposition55:29 Content Strategy for Engagement57:57 The Role of Content in Building Relationships59:43 Understanding Your Goals on LinkedIn01:01:58 The Future of AI and Construction01:08:00 The AI Race and Its Implications01:09:46 Innovations in Modular Housing
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Bricks, Buck$ And Bytes
Turner's 44% Growth, Figma IPO Rogue Calculations, Meta's $150B Block & AI's 85% Fail Rate with Dex from Propel People
Construction companies are posting "impossible" growth numbers while tech giants can't spend their billions. What's really happening?In this episode of Bricks, Bucks & Bytes, Owen, Dustin, and Patric dive deep into the shocking stories reshaping the construction industry, plus a special guest appearance from construction tech veteran Dex who just raised $3 million to solve the industry's biggest crisis.What we cover:Turner Construction's mind-blowing 44% revenue growth (and why it's "impossible")The Figma IPO scandal that cost early investors millionsWhy Meta can't spend $150 billion even though they want toConstruction's $20 billion labor shortage crisisWhy 85% of AI projects fail (and the patterns that actually work)Energy bottlenecks blocking massive infrastructure spendingDex's new startup Propel People tackling the skilled worker shortageKey Quote: "This is highway robbery for the existing investors... they just lost a ton of value." - Patric on the Figma IPO controversyFrom billion-dollar construction wins to IPO disasters, energy grid meltdowns to recruiting revolutions - this episode reveals the hidden forces driving massive changes across the industry. Whether you're in AEC, tech, or just curious about where the economy is heading, these insights will change how you see the business world.-------Chapters00:00 Intro01:00 Origins of 'Okay' and Its Cultural Significance03:40 Turner's Impressive Growth in Construction06:21 Diversification and Strategic Partnerships in Construction09:23 Turner's Expansion into European Markets12:14 Figma's IPO and Market Dynamics15:01 Valuation Challenges and Investor Sentiment18:16 Banking Practices and IPO Pricing Strategies25:21 The State of AI in Enterprises29:16 Challenges of Pilot Programs30:53 Historical Insights on Project Failures35:00 Ensuring Technology Adoption41:43 Energy Infrastructure Bottlenecks47:36 Introduction to Propel People52:13 Building a Recruiting Platform for Construction56:24 Sourcing Talent in the Construction Industry58:18 Evolution of Technology in Construction60:11 The Role of Social Media in Recruitment63:04 Founder-Led Sales and Market Insights67:05 Setting Foundations for Success in Startups
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Bricks, Buck$ And Bytes
$555K Salary for Construction Engineers, Trunk Tools $40M Round, Stone Carving Robots with Monumental Labs
OpenAI is paying construction engineers $555K – but there's a catch that nobody's talking about.In this episode of Bricks, Bucks & Bytes, Owen, Martin, and Dustin expose the shocking reality behind AI salaries in construction, debunk viral industry charts, and reveal why your favorite building materials might be making a comeback.What we cover:Why OpenAI is paying engineers 5x more than top architecture firmsThe truth behind "construction AI growth" charts flooding social mediaHow AI coding tools are changing the startup game (and why most companies are doing it wrong)Trunk Tools' massive $40M funding round – and what it means for the industryInside Dexto's $15M bet on prefabrication technologyWhy stone buildings could dominate the future (thanks to robots)The real strategy behind why successful startups raise more money than they needKey quote: "I've never met a civil engineer or an architect making that much money. Ever." – Dustin DeVan on OpenAI's salary offeringsFrom fake data manipulation to robotic stone carving, this episode pulls back the curtain on where construction tech is really headed. Whether you're an investor, founder, or just trying to understand why your industry is changing so fast – this one's a must-listen.--------Sponsors:BuildVision - streamlining the construction supply chain with a unified platform - www.buildvision.io4M Analytics - Instant, reliable utility data you can trust and verify - https://www.4manalytics.com/------------Chapters00:00 Intro01:25 Introduction and Welcome Back02:43 Exploring AI in Engineering Jobs04:55 Salary Insights for Engineers at OpenAI08:60 The Future of Engineering Roles and Compensation11:46 Equity and Compensation in Tech Companies17:32 Navigating AI Technologies in Business21:53 Funding and Growth in the AI Sector22:30 The Evolution of AI in Construction Tech25:37 The Importance of Founder Branding in Tech31:10 Analyzing AI Adoption Across Industries36:41 Dextal: Revolutionizing Prefabrication Technology51:55 Introduction to Robotic Stone Carving52:32 Innovative Building Techniques with Stone54:04 The Role of AI in Stone Carving55:53 Future of Stone Construction57:22 Business Model and Customization59:29 Reviving the Craft of Stone Carving61:11 Challenges in Stone Architecture64:32 Sustainability of Stone as a Building Material65:50 Personalization in Sculpture67:18 Market Demand for Stone Products70:51 The Future of Robotics in Construction
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Bricks, Buck$ And Bytes
$5B Heat Crisis, 89% Productivity Drop, Startup Reality Check, SuperSede Plastic Innovation, $10M Raise Success with Sean Petterson
Is your construction project secretly losing $5 billion a year? This industry insider just exposed the shocking truth about why 89% of construction firms are failing.In this episode of Bricks, Bucks & Bytes, Owen, Martin, and Patric dive deep into the hidden forces reshaping the AEC industry, plus exclusive interviews with game-changing founders who are disrupting everything.What we cover:The $5 billion heat crisis destroying construction schedules (and why Martin thinks it's just an excuse)Why 70% of construction tech startups are failing at Series A funding roundsSean Petterson from SuperSede reveals how recycled plastic is replacing plywood foreverThe brutal truth about why all construction software has terrible UX designMo Akbari's controversial take on how AI could kill DocuSign overnightPatrick's explosive Coca-Cola business model that could transform constructionWhy Europe's buildings are designed to overheat (and what that means for your projects)Key Quote: "If you build shit companies and you raise your seed round on a shit promise and you can't deliver on that shit promise, well, at series A and B, it's easier to be found out." - Patric HellermannFrom climate disasters to funding secrets to revolutionary materials, this episode pulls back the curtain on what's really happening in construction tech. Warning: You might never look at your projects the same way again.----Sponsors:BuildVision - streamlining the construction supply chain with a unified platform - www.buildvision.io4M Analytics - Instant, reliable utility data you can trust and verify - https://www.4manalytics.com/-------Chapters00:00 Intro01:07 Introduction and Technical Glitches04:14 Cultural Insights from Corfu07:07 Heat and Productivity in Construction10:05 Debating Heat Management Solutions13:09 Innovations in Construction for Heat Management16:12 Building Regulations and Overheating Concerns19:08 The Role of Insulation and Building Design22:06 Funding Analysis and Market Trends36:22 Funding Trends in Construction Tech41:08 Challenges in Achieving Series A and B Funding44:36 Introduction to Super Seed and Its Innovations51:58 Super Seed's Unique Product Offerings57:31 Scaling and Capacity Building in Manufacturing01:02:34 Brand Strategy and Market Positioning01:04:54 Navigating Industry Standards and Specifications01:13:46 Choosing the Right Communication Tools01:14:42 The Importance of User Experience in Construction Tech01:16:56 Evaluating Product Design and Usability01:19:38 Metrics for Assessing User Experience01:25:19 The Role of AI in Product Development01:29:24 The Future of Document Signing Solutions01:32:55 The Impact of Pricing on Market Competition01:35:24 Mo's Upcoming Project Reveal