Construction tech is booming, but adopting it remains a challenge. Why? David Rockhill from McKinsey shared some eye-opening insights on our latest episode. He explained how the industry has changed in the last 6-7 years, with tech now tackling on-site issues - the biggest value pool in construction. He also revealed how AR and VR are transforming construction worker training, making it faster and more effective than ever before. We discussed: ✅ The updated McKinsey productivity curve (coming soon!) ✅ Why "pilot purgatory" hinders tech adoption ✅ How AR/VR and digital twins are revolutionizing worker training ✅ McKinsey's AI tool "Lily" that's transforming knowledge management ------------------------------ Sign up to the #1 Newsletter In Construction Tech. Join over 1,000 like-minded Founders, Investors and Techies disrupting the way we build. Forever : https://bricks-bytes.beehiiv.com/subscribe ----------------------------- LinkedIn: https://www.linkedin.com/company/bricks-bytes/ X/Twitter: https://twitter.com/bricksbytespod Youtube: https://www.youtube.com/channel/UCmNbunUTIIQDzbJgGJt9_Zg Instagram: https://www.instagram.com/bricksbytes/ ------------------------------ This episode is brought to you by Shft—helping contractors like you leverage BIM to secure a leading position in the race towards construction’s digital future. Visit: https://maketheshft.digital ------------------------------ BuildVision is a procurement network for the $5T commercial construction market. We are transforming the commercial construction supply chain by bringing contractors, manufacturers, and project stakeholders onto a single software platform—revolutionizing how every component is sourced, purchased, and financed. ------------------------------ Timestamps: 00:00 - Intro 04:02 - Main Reasons for Less Productivity In Construction 06:10 - David's Journey Into McKinsey 16:30 - Trends that David sees In Construction Industry 24:25 - David's Perspective on Robotics 34:56 - Process That Corporations Customers Should Follow 40:00 - How David Picks The Best Solution 45:14 - Problems That Innovation Heads Have 49:35 - Future of Software in AEC 01:05:48 - Outro